Nairobi County, Kenya
Dynamic and results-oriented fintech and Growth Product Manager with a strong background in Digital Business, B2B and B2C strategy solutions, and commercial operations. Skilled in leveraging analytical tools such as Power BI, Oracle, SQL, and SAP to deliver actionable insights that drive revenue growth and operational efficiency. Adept at leading cross-functional projects, developing robust internal controls, and implementing strategies that mitigate business growth, revenue projection and enhance organizational performance. Proven track record in improving working capital, customer engagement, revenue leakage, and fostering stakeholder confidence through meticulous assurance and performance analysis. Passionate about enabling organizations to achieve strategic goals through data-driven decision-making and innovative problem-solving.
Overall Purpose: Drive sustainable business expansion by identifying, testing, and scaling initiatives that improve key performance indicators such as customer acquisition, retention, and revenue Data-Driven Strategy • Analysis and Insights: Analyze market trends, customer behaviors, and performance metrics to uncover growth opportunities • Experimentation: Design and run experiments (often referred to as growth experiments or “growth hacks” to test hypotheses and validate which initiatives leads to measurable improvements Scalability and long-term Growth • Resource Allocation: Determine which strategies have the highest potential for scalable growth and prioritize initiatives that offer the best return on investment • Process Improvement: Implement systems and processes that help the organization respond rapidly to market changes and sustain growth over time Optimization Of Customer Journey: • Acquisition: Identify and refine channels to attract new customers • Activation and Retention: Focus on ensuring that new users have positive initial experience and remain engaged over time • Monetization: Explore ways to optimize revenue from existing customers, through upselling, cross-selling, or other monetization strategies Cross-Functional Collaboration: • Integration Across Teams: Works closely with product, marketing, sales, and customer experience teams to ensure growth initiatives align with overall business objectives. • Feedback Loops: Establish feedback loops to continuously improve the product or service based on real-world usage and customer feedback. Risk Management • Identifies and assesses consumer risks related to revenue and cash flow, including operational and market risks. • Develops and implements risk mitigation strategies and contingency plans to protect the organization's financial health. Consumer Reporting and Analysis • Prepare accurate and timely consumer reports for management and stakeholders, ensuring clarity and transparency.
Overall Purpose: Driving a company's expansion by leveraging data analysis to identify opportunities and inform strategic decisions. Able to scrutinize market trends, consumer behaviors, and performance metrics to provide actionable insights that enhance customer acquisition, retention, and overall profitability. • Enhanced revenue recognition processes, resulting in a 12% improvement in annual revenue accuracy, equivalent to $2 million in additional revenue. • Designing dashboards for daily, weekly, monthly reconciliation for loan disbursements, loan repayments, deposits and withdrawals across different money platforms for management. • Identified and addressed critical gaps in internal controls, leading to a 15% reduction in revenue leakage. • Monitor business performance to ensure the achievement of targets set through Weekly, Monthly and Quarterly business performance reports. • Established a cross-functional task force that resolved long-standing revenue reconciliation issues, improving stakeholder confidence and operational efficiency. • Updating and analyzing reconciliation trackers across various money platforms to identify changes in customer behavior and make recommendations based on the analysis.
Maintaining cross Business engagement to foster collaborative relationships and Ana aligned approach to retention and sales augmentation with customer experience and pragmatic practices as core features