Andreas Hofer

About

Information Technology Manager with 25+ years of global IT delivery experience leading highly-visible technical projects. Extensive web process and application development experience consistently delivering integrated solutions in enterprise cost saving. Leveraged global economies to build and deliver systems in over 45 countries. Unique blend of technical expertise and business savvy. Special areas of expertise: Strategic Planning, Digital Marketing, Customer Relationship Marketing, Portfolio Management, Business Process Optimization, Web Content Management, Vehicle Configurator, Lead Management, Project Management, System Integration, Strategic Consulting, eBusiness, eCommerce, Database Marketing, BI & Analytics, Call Center, Data Privacy, New Media, Web-Technology, Hosting, Supply Chain & Warehouse Management, Leading cross country teams, SAP, Selling Online, eCommerce

Experience

• Privatier at Self-employed
  May 2026 - Present · 2 mos

• IT Director Global Synergies & Convergence - Marketing at Stellantis
  Nov 2021 - May 2026 · 4 yrs 7 mos

• Director Marketing IT at Opel Automobile GmbH
  Aug 2017 - Oct 2021 · 4 yrs 3 mos

• Director Marketing IT at General Motors Europe
  Jan 2014 - Aug 2017 · 3 yrs 8 mos

• Opel (3 yrs 3 mos)
  • PIO - Director Aftersales IT
    Jul 2012 - Dec 2013 · 1 yr 6 mos

    Management of all IT related aspects of General Motors Europe - Aftersales incl. definition and execution of IT Strategy as well as IT Sustain & Operations.

  • Manager Digital Marketing & Social Media
    Oct 2010 - Jul 2012 · 1 yr 10 mos