About
Analytical and creative marketing professional with a Cum Laude MSc in Marketing (Brand & Customer
Management) and international experience across branding, digital campaigns, and data-driven
strategy. Proven success in designing high-ROAS campaigns, building loyalty programs, and
enhancing customer engagement. Skilled in Meta & Google Ads, R, and Excel. Passionate about
bridging branding with consumer insights to drive strategic growth.
Experience
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Digital Brand Specialist at BetCity.nl
Dec 2025 - Present · 7 mos
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Programme committee member MSc Marketing at Vrije Universiteit Amsterdam (VU Amsterdam)
Sep 2024 - Aug 2025 · 1 yr
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Functional Nutrition Group (Amsterdam, North Holland, Netherlands · On-site)
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Assistant Brand Manager Marketing
Aug 2023 - Feb 2025 · 1 yr 7 mos
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Sales And Marketing Intern
Feb 2023 - Jul 2023 · 6 mos
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Student Assistant at Hogeschool van Amsterdam | Amsterdam University of Applied Sciences
Sep 2021 - Aug 2022 · 1 yr
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Coordinator of the Sustainability Ambassadors Program at Green Office HvA
Sep 2021 - Aug 2022 · 1 yr