Bolzano, Trentino-Alto Adige, Italy
Un architetto specializzato in marketing?? L’architettura è la metafora del Marketing. Bisogna creare qualcosa di esteticamente bello, ma che sia usufruibile dagli utenti, perché nell’unione tra bellezza e funzionalità si fonda l’aspetto più importante sia dell’architettura che della comunicazione: la creatività. Fare architettura inoltre mi ha messo in qualche modo nella testa quel seme della comunicazione. Se vuoi che il tuo progetto venga accettato, devi saperlo vendere e lo vendi solo se sai ascoltare e interpretare i bisogni della società
-Promoting the company and its products and services -Study the market and competitor -Developing a marketing strategy -Define an operational marketing plan -Manage the allocation of resources and the advertising budget -Implement, manage and optimise marketing campaigns -Acquire new customers and generate leads -Measure the performance of marketing activities and quantify the ROI -Coordinate the internal and external marketing team -Support the sales area -Organise promotional events at trade fairs and other events, coordinating with our staff to ensure quick delivery of materials and goods. -Report marketing initiatives and project metrics to management, Develop new marketing strategies -Developing online and social media marketing strategies -Managing corporate renovation projects
-Developing a marketing strategy for the company in line with company objectives. -Co-ordinating marketing campaigns with sales activities. -Company’s marketing budget. -Creation and publication of all marketing material -Planning and implementing promotional campaigns. -Overall responsibility for brand management and corporate identity -Preparing online and print marketing campaigns. -Monitor and report on the effectiveness of marketing communications. -Graphic design -Events -Collaboration with agencies for the realization of exhibition stands -Management of showroom installations -Social media management -Online and offline communication -Interior design for offices
-Interior project design. -Relations with contractors and companies. -Accounting management -Energy renovation project of a flat certified by CasaClima class R in Trento. -Renovation project of three flats in Bolzano -Competition project "Piazza Fiera Bolzano" -Competition project "14 flats in Fiè allo Sciliar-BZ" -Project for the restoration of the windows in a building protected by the cultural heritage, -Homepage and Social Media management
-Collaboration for the development of urban and restoration projects. -Design competitions -Competition "Wohnen am Volkspark, Hamburg" Urban redevelopment of the Volkspark area in Hamburg -Project "Marienkierke, Berlin" Preparation of plants, sections, and elevations on a scale of 1:200-1:50 for the future restoration of the building -Project "Störmthaler Gut" (Leipzig) Reconstruction of the old town of Störmthal in a 3d model and make a proposal for a new residential district
Teaching support for the Composition and Urban Planning Atelier