Parker, Colorado, United States
Transformational leader with an exceptional record of success in bridging technology and business to effectively connect integrated solutions across the market and increase value. Possesses industry-leading expertise in deploying digital media solutions, implementing innovative and creative sourcing methods, and mitigating risks. Proven skill with service delivery, building rewarding partnerships, and delivering enticing content to attract target audiences and tap into markets.
Collaborate with team leads and internal departments to deliver integrated communication approaches and strategies. Deploy innovative strategies built on audience and competitive insights, customer journey maps, multimedia content production, and multi-channel distribution plans. Manage, develop, and monitor media campaigns in regards to strategy and tactical execution (traditional and digital), while collaborating with internal clients throughout campaigns to optimize performance and resolve issues.
Tracked and analyzed key metrics to monitor performance against media and communication effectiveness. Built two websites for the foundation ensuring optimal performance, including web functionality and troubleshooting. Developed and disseminated conference and event marketing and promotional messaging to attendees, participants, sponsors, exhibitors, and partners through email, social media, print communications, and websites.