Vancouver, Washington, United States
Results-driven marketer with a proven track record of product development, team building and creative storytelling. A strategic thinker with a knack for translating product features and technical capabilities into customer benefits that boost engagement and long-term loyalty. Highly flexible collaborator with robust project management skills that ensure alignment and success at every stage of the product lifecycle.
Worked alongside CNBC's serial entrepreneur and star of "The Profit," Marcus Lemonis, rebranding and remarketing various side portfolio investments which spanned a range of industry sectors from fitness, to restaurants and retail.
I launched Le Coeur via Kickstarter, reaching our $10,000 funding goal in 48 hours and exceeding six-figure company revenue in under 12 months. With no outside investment, we returned 150% YoY growth for 5 years running, all while giving back to charity with every purchase. With a passion for brand storytelling, I was grateful for the opportunity to speak at world-renowned programs like The University of Chicago Booth School of Business and was featured across 20+ outlets including Crain’s, Huffington Post, the cover of the RedEye, and a national Lexus commercial -- all without spending a dollar on PR. Our portfolio at close included 40+ unique SKUs, all of which were sourced on-site from our partners in Hong Kong and mainland China.