United States
Holistic wellness leader with 8+ years of management experience across preventative health, recovery, aesthetics, and luxury client environments. I am deeply passionate about helping people feel their best—physically, mentally, and energetically—and I thrive in spaces where wellness, education, and community intersect. I have a strong track record of building positive, motivated teams, elevating client experiences, and driving strong revenue and membership growth through authentic connection and purpose-driven leadership.
- Built and trained a hospitality-focused concierge team to bring energy and passion back into the club. - Consistently exceeded acquisition (new membership sales) targets, at an average of 120% to target. - Increased our member satisfaction feedback scores from 52% to 85% YOY. - Organized fun and engaging new member events in club, to increase member engagement and retention.
- Built and trained a dynamic, passionate sales team, nurturing growth and consistency. - Formed strategic partnerships with nearby gyms and wellness businesses to bring in leads and increased traffic to our studio. - Beat LY revenue by 40% in my first quarter as the General Manager of the studio. Also increased conversion from an average of 15% to 30%. Consistently exceeded LY revenue each month. - Created thoughtful SMS marketing campaigns each month based on promotions I established
- Led my team to beating our sales goal by 10% in the first quarter, after a 6 month period of low sales performance prior to my arrival. - Created new sales goals tracking tools which significantly impacted my team's sales performance. - Built a passionate, engaged, connected and high-performing sales team. - Interviewed, hired and trained Store Directors and Assistant Directors for other store locations.
- Opened the new Georgetown (Washington DC) and NYC Flagship locations while also managing the Hoboken NJ location; Acted as Area Manager of the NE Region overseeing all 3 store locations, working closely with store teams to ensure that sales and KPI targets were achieved consistently. - Built a passionate and engaged sales team: led our Hoboken team to winning consistent sales contests for highest sales and KPI performance across all store locations throughout the country