Lucknow, Uttar Pradesh, India
A result-oriented professional offering 20+ years of a successful career with diverse roles distinguished by commended performance and steering sales & marketing, strategic alliances, business development & channel management with commanding Significant Presence at TVS Motor & Piaggio ( Automobile-2Whlrs) and Novartis India Ltd. (Healthcare). Have worked in UP in Channel sales & brand promotion and Orissa as Manager Network. Currently designated as Area Sales Manager in Piaggio 2W handling UP. Successfully completed taskforce objective in Allahabad and Greenbelt Certification on Market Share improvement in Moped. Holds the credit of success in leading various roles like channel sales, Brand promotion, Dealer development & Network which helps to increase market share and to drive revenue and profitability by maximizing sales. Excellent in establishing strategic alliances tie-ups with financial institutions and NBFC’s Key role in improving sales volume through channel sales, brand promotion & NPS system. Efficient organizer, motivator, team player and a decisive leader.
Managing a Geographical cluster called state UP in terms of improving business volume & dealership growth. Appointment of dealer network in unrepresented towns Liaising with retail financier & plan finance scheme. Sales planning & Formulation of strategies to achieve sales target. Dealership management, Team management & review of sales team.
• Managing a Geographical cluster called UP & Uttarakhand for improving customer satisfaction at all dealerships by ensuring process adherence; CLF & Best practices implementation at dealerships which resulted in NPS score. • Conduct gemba audits of dealership (Esp. low NPS scoring dealers). • Administering a team of 80 dealership for ensuring best practice & CLF adherence. • Conduct monthly meeting with Area team for sharing NPS score, dealership issues & key action for improving customer satisfaction at dealerships. • Conduct cluster meeting and Reward & recognition program with dealership CR team. • Analysis of customer calling dump for understanding root cause of customer dis satisfaction. • Timely resolution of customer complains in DMS. • Review of enquiry management & leakage analysis at dealership. • Execution and implementation of best practices (Sales & service) at dealership. • Training of area team & dealer team on NPS way of working for improving customer satisfaction at dealership. • To drive new & innovative initiative for improving process & create more & more WOW experience at dealerships. • Launch of area wise Dealers NPS program.
• Extensive market study and appointing dealers as per the shared plan with TVSM team. • Interviewing the applicants, physical proposed site visit, viability analysis, 3 years business inflow model analysis, dealer growth plan and short-listing the top 3 applicants along with their due diligence executed in a phased manner. • Presenting the business model plan of the prospective dealer to the TVSM team and getting the LOI released. • Working closely with the execution team and after sales team to complete the project as per CI at per the committed dead line. • Execution of the final audit along with the execution team, after sales and CRM team. • Inauguration of the dealership as per the committed date along with the TVSM team. • Comparative analysis of our network with respect to competition. • Ensure gain in Market share & dealership growth in assigned territory. • Daily, weekly & monthly planning review on plan vs. achievement. • Ensure brand visibility in market place through ATL & BTL activities. • Involved in appointing dealers & Sub-dealers in vacant district head quarter town & rural areas. • Ensuring required working capital of dealers & sub dealers for keeping vehicle stock. • Align training programs for sales team on product knowledge, sales process & behavior. • Coordination with financer for improving RF contribution in retail. • Dealer sales standards audit & working for improving Sales & customer satisfaction at dealership.
• Overseeing sales & marketing of a geographical cluster called territory spread in Allahabad & 4 other district. • Planning & achieving the sales target distributor wise & SKU wise on a monthly , Quarterly and yearly basis. • Ensure brand visibility & merchandising activity in market. • Handling team of 5 MR & 3 Merchandising sales executive. • Distributor appointment in potential/unrepresented town. • Help team in secondary sales through Doctor’s prescription & promotional activity.