Seattle, Washington, United States
Dynamic digital product manager with design expertise and strong technical and communication skills. Enjoys solving complex problems. Practices user-centered design thinking and thrives in fast-paced, creative environments. Leads through influence, storytelling and cross-functional collaboration.
• Testing, business casing and launching new features on T-Mobile's flagship mobile app • Closing capability gaps between digital, customer care and retail channels • Driving customer preference for digital self-service account management and shopping flows • Winner of T-Mobile's 2020 IdeaBox Digital Innovation Contest • Chapter Leader - Women in Technology employee group
• Designing a platform for a global community of runners to be motivated and inspired via run tracking, competition and social capabilities. • Researching & iterating on designs for features like coaching and shoe tagging. • Evolving team processes to integrate lean testing and data for fast feedback on designs. • Generating information architecture docs, storyboards, wireframes and interactive prototypes. • Presenting designs to creative leadership, product managers and engineers. • Designing features across iOS, Android and watchOS platforms.
• Enabling 2M football-obsessed teens to play more, train smarter and find the right gear. • Owning the research, ideation, design, definition and development of new features. • Establishing shared product vision / strategy for member acquisition, retention and engagement. • Driving features from requirements to flows, prototypes and user stories with acceptance criteria. • Developing and leading epic-level workshops with engineers to scope / prioritize feature stories. • Partnering with external agencies to champion user research and usability testing efforts.
Consumer Digital Technology Organization • Nike Events Tool: Meeting with stakeholders to define and synthesize business requirements for new features such as waitlist functionality, contest-handling, consumer notes and more. Designing and prototyping for mobile and desktop platforms. Programming QA automation tools. • Nike+ Running UX Revamp: Critically evaluating and redesigning the integration of commerce into the Nike+ Running mobile experience to be more holistic, gear-focused and consumer-centric. • NIKEiD Analytics: Operationalizing a feedback loop utilizing online click data from NIKEiD, Nike’s product customization platform, to inform the inline business with consumer choice insights.
• Designed a new mobile operating system named Orbit as a class • Developed a design language, style guide, gestures & interactions, native apps, etc.
• Elected by the student body to serve on the Board of Directors of ASUW, the university's non-profit student government organization representing 40,000 students. • Overseeing 70+ employees, 400+ volunteers and $1.4M budget.