Riyadh, Riyadh, Saudi Arabia
With over eight years of experience in sales and customer enablement, I lead the Sales, Pre-Sales, and Customer Enablement teams at BirdEye to drive recurring revenue growth. By developing operational plans, managing the revenue funnel from MQL to Closed-Won, and overseeing the entire customer lifecycle, I focus on enhancing onboarding, activation, renewals, and churn reduction. At BirdEye, I leverage training assessment, software integration, and performance analytics to design sales playbooks, optimize CRM processes, and deliver data-driven insights to executive leadership. My goal is to empower teams and streamline operations to achieve sustainable growth and exceptional customer satisfaction.
• Lead Sales, Pre-Sales, and Customer Enablement teams, developing operational plans and delivering performance reports to executive management to drive recurring revenue growth. • Design and manage the end-to-end revenue funnel from MQL to Closed-Won with clearly defined KPIs. • Oversee the full customer lifecycle including onboarding, activation, renewals, and churn reduction. • Lead customer enablement programs, training initiatives, and post-sales operations, providing regular performance reports to leadership. • Oversee the development of sales playbooks, technical demo frameworks, and enablement methodologies while leveraging analytics and KPI insights to drive data-driven decisions. • Optimize Zoho CRM automation, dashboards, and forecasting accuracy to maintain pipeline health. • Manage monthly and annual revenue performance and ensure achievement of annual revenue targets across all teams.
o Engaged in proactive lead generation and prospecting efforts. o Skilfully performed comprehensive product demonstrations to potential clients. o Tailored software solutions adeptly to align with specific client requirements. o Exhibited adeptness in negotiating contract terms and competitive pricing. o Effectively sealed the deal by closing sales with finesse. o Delivered exceptional post-sales support to ensure client satisfaction. o Consistently surpassed assigned sales targets, demonstrating outstanding performance. o Worked on CRM throughout the complete sales life cycle. o Provided support to the direct manager in tasks related to the Sales department, ensuring smooth operations and effective coordination within the team.
o Designing visual materials for advertisements, branding, and social media. o Editing and enhancing images to improve their quality. o Preparing designs for print and digital publishing. o Communicating with clients to understand their needs and transform them into unique designs. o Continuously developing my skills and keeping up with the latest design trends, such as AI.
o Coordinated with the sales team and assisted in achieving sales department targets. o Provided product demonstrations to employees and customers, and took the lead in resolving complaints. o Worked alongside the team to develop strategies to increase the customer base. o Managed a network of vendors and suppliers. o Maintained excellent customer relationships built on trust, and encouraged the rest of the sales team to follow this example. o Kept abreast of developments in the field of marketing.
• Managed two online stores and supervised sales execution across two branches, ensuring consistent performance and customer experience. • Increased combined monthly revenue (2 branches + e-commerce) from SAR 1.5M to SAR 2.5M through improved follow-up, engagement, and operational coordination. • Handled customer complaints and service recovery to improve retention and satisfaction. • Coordinated vendors and fulfillment to ensure availability and service continuity.