Alper ALTAY

Regional Sales Manager I Luxury Retail Leader | Sales Excellence | Storyteller

Amsterdam, North Holland, Netherlands

About

I am a curious professional with a like for continuous learning and staying abreast of the latest technological advancements. With over 10 years of experience, I have continuously developed my knowledge and skills, enabling me to adapt seamlessly to diverse environments and challenges. My career journey has been marked by a consistent focus on enhancing my sales, marketing, and management abilities, which continue to develop rigorously.

Experience

  • BSH Home Appliances Group ()
    • Regional Sales Manager / Gaggenau
      Mar 2024 - May 2026 · 2 yrs 3 mos

      Led regional commercial growth by managing key accounts, driving data-driven sales strategies, and leading a team to strengthen premium customer experiences across B2B and B2C channels. Regional performance was enhanced through forecasting, market analysis, distributor management, and cross-functional collaboration to support sustainable business growth.

    • Category Sales & Marketing Executive / Bosch
      Jan 2021 - Mar 2024 · 3 yrs 3 mos

      Commercial growth across SDA, MDA, and Consumer Electronics categories was driven through category management, pricing strategies, go-to-market execution, and integrated marketing initiatives. Cross-functional collaboration, digital campaign leadership, and data-driven decision-making supported category performance, customer engagement, and long-term brand growth.

    • Retail Sales Executive / Bosch
      Mar 2017 - Dec 2020 · 3 yrs 10 mos

      Regional sales growth and customer development were supported through key account management, market intelligence, pricing optimization, and commercial execution across multiple territories. Strong commercial performance was achieved through forecasting, inventory planning, retail excellence initiatives, and customer-focused growth strategies.

  • Key Account Manager at Eczacıbaşı Building Products Group
    Mar 2015 - Mar 2017 · 2 yrs 1 mo

    Sales growth and account performance were accelerated by managing key B2B and B2C partnerships, leading commercial initiatives, and optimizing sell-in and sell-out performance. Business growth was strengthened through distributor collaboration, data-driven account management, and cross-functional execution focused on delivering sustainable commercial results.

  • Sales Intern at Eczacıbaşı Building Products Group
    Nov 2012 - Aug 2013 · 10 mos

  • Team Supervisor at UNICEF Turkey
    Mar 2012 - Sep 2012 · 7 mos