Spain
Another consultant profile, I know. Fair enough. I do enjoy a good powerpoint and I can disappear into an excel model for hours. But that’s not where I truly create value. I own projects’ end-to-end execution. For almost 9 years now: - I take ideas through execution. - I own the trade-offs. - I adjust fast when reality proves a plan wrong. Models and decks don’t move companies. Accountable decisions do. I’ve built my career at the intersection of strategy and the real business: operations, commercial change, financial alignment. Scroll through my profile. If something triggers a question, or if you’d like to hear about the failures behind the shiny picture, reach out. I’m always open to talk.
Senior in-house business strategy & operations consultant, working across multiple cross-functional transformation projects with execution ownership. I partner with senior and executive leadership to translate strategic priorities into execution, operating hands-on across complex initiatives. Bridging strategy with execution across: • Commercial relaunches & go-to-market: sales strategy restructuring and value proposition redesign across B2B and B2C, covering sales, marketing and salesforce management end-to-end. Direct enablement of sales teams (usually around 10-15 people). • Supply chain, S&OP and operations: cost efficiency initiatives, lead time reduction and improved demand and production forecasting. • Financial alignment: revenue forecasting, pipeline tracking and sales projections aligned with financial planning to support decision-making and execution.
Manager of the sleep apnea business for IBERIA, relaunching business after Philips’ collapse in 2021. Key Results: • Restored pre-crisis revenue levels despite 47% reduction in portfolio. • Forecast accuracy up by 24pp. High impact in working capital efficiency and cash flow management. • Lead time reduced by 11 days, product DIO reduced by 8 days. How: • Recall management: replacement coordination of +200K sleep apnea machines, using logistics as a lever to renew lost commercial alliances. • Sales: standardised pricing policy, redesigning order management (prioritizing recurring business, bundling and customer tiering among others). Salesforce management. • Development of proprietary market modelling framework to calculate market size, customer purchasing power and wallet depth (overcoming fragmented, inconsistent data). Unique in the industry. • Financial planning: implementing forecast-based model to align commercial and operational planning with financial forecasting. High impact in working capital efficiency and cash flow management. • Operational efficiency: new inventory management system, identifying supply chain bottlenecks, streamlining order processing.
Revenue growth via restructuration of product mix in five Southern European markets: Spain, Portugal, France, Italy, and Greece. Key results: • +20% additional revenue in Southern Europe (LFL). • Increased IGM in Southern Europe by 12%. How: • Identified high-margin products and developed plans to push their commercialization. • Categorized customers based on product fit and potential added value to their workflow (first-time right). • Redesigned sales strategies to increase revenue both from new customers (hardware sales bundling) and more intensely from installed base/existing customers (cross-selling, upselling, and SaaS/subscriptions).
• Data Analyst: analysis of energy poverty in Spain & its socioeconomic impact to support justification and funding for energy efficiency projects. • Designed and managed new databases for project management using Excel, Visual Basic for Applications, and Tableau. • Supported the execution of energy efficiency projects for vulnerable households (mainly through logistics and operations support).
Summer rotation programme on data analyses regarding energy management for vulnerable households.
Support on public affairs (press and media) department. Data analyst for internal energy efficiency programs.