Alistair Duff

About

20 years experience most of which has been at planning director level. Worked across all types of accounts, markets, and consumer segments. Specialization in emerging markets. After launching Township Stories was named as one of the five most important voices in South African marketing. Background in creative has led to creative strategy and strong interdepartmental work practices. Specifically worked in San Francisco to enhance digital understanding on HP and Microsoft. Have worked on over 50 successful pitches acquiring some wizardry along the way. Brands include SAB, Edcon, General Motors, the Human Rights Commission, Nike, Tiger and others.

Experience

• Freelance strategist at Freelance
  Jul 2022 - Present · 4 yrs

  Pitch work Difficult clients Mentorship

• Group Chief Strategy Officer at Ogilvy Dublin
  Jan 2022 - Jul 2022 · 7 mos

  Pitch work Banking sector Retail Tourism Mentorship

• Freelance Strategic Director at Freelance
  Oct 2021 - Jan 2022 · 4 mos

• The Black Swan Theory Company South Africa (4 yrs 7 mos)
  • Chief Innovation Officer
    Jul 2017 - Jan 2022 · 4 yrs 7 mos

  • Chief Innovation Officer
    Jul 2017 - Oct 2021 · 4 yrs 4 mos

    Recognised business and marketing thought leadership. Futurist

  • Freelance Strategic Planning Director
    Jul 2019 - Apr 2021 · 1 yr 10 mos

• Freelance Strategic Director at ROTHCO | Accenture Interactive
  Apr 2021 - Oct 2021 · 7 mos