Alicia Abela

International Growth Team at Google

Toronto, Ontario, Canada

About

Holds over 15 years of sales experience in enterprise and digital media advertising. An accomplished marketer with a passion for helping brands increase their ROI through commerce-driven strategies. A solid team player with strong communication, presentation, and interpersonal skills. Experience selling in numerous markets including the United Kingdom, Europe and North America. Verified ability to increase sales with a proven track record.

Experience

  • Global Business Solutions Consultant at Google
    Apr 2022 - Present · 4 yrs 3 mos

    A consultant on the International Growth Team who unlocks new growth business solutions across products and geographies through strategic insights, thought leadership and operational solutions to help businesses grow and thrive in a global economy. I develop strategic client consultations and identify new ideas and approaches to drive export growth through operational solutions that is leveraged by powerful data including client, consultant, and team feedback. I partner with EMEA and APAC, other International Growth Consultants, and cross functional teams to develop thought leadership and business narratives that equip teams across Global Business Organization (GBO) to deliver export growth.

  • Senior Account Executive, Financial Solutions at Shopify
    Sep 2020 - Apr 2022 · 1 yr 8 mos

    Top seller in 2021 with a focus on lending Capital to Shopify merchants Generated over $65 million + USD in transaction volume in 2021 Managed multi-product pipeline which includes Shopify Capital, Shopify Instalments, and Shopify Payments across multiple markets. Empowered merchants to help identify areas where their business can grow through the use of Shopify’s Financial Solutions by articulating the unique value of Shopify’s offerings including partner sales channels. Cross seller for the US West region, the UK, and Canada. Focused on merchants who are in a high growth stage. Contributed to spreading the Shopify effect globally. Shopify is a leading global commerce company, providing trusted tools to start, grow, market, and manage a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for reliability while delivering a better shopping experience for consumers everywhere.

  • Account Executive at Teads
    Jan 2018 - Sep 2020 · 2 yrs 9 mos

    Drove increased account growth through understanding client goals and untapped opportunities resulting in additional revenue which was not previously prospected. Garnered significant growth from 2018-2019 from agency patch with education sessions, 1:1 product introductions, and pro-active proposals. Experience in enterprise sales, onboarded the Teads Self-Serve Platform, Teads Ad Manager. Facilitated training, office hours, and insights to traders and directors. Closed new revenue from independent ad agencies that have not worked previously with Teads, resulting in incremental revenue for 2019-2020 that was otherwise not forecasted.

  • Account Executive at Perion
    Sep 2016 - Jan 2018 · 1 yr 5 mos

    Sold through Undertone's suite of products to the new Canadian market. Offered education and successfully captured business for custom, high impact cross-platform digital ad units. Cultivated new business with top tier agencies without prior exposure to Undertone Aligned with marketing to create awareness around Undertone's offering by hosting events and education sessions Established relationships between programmatic platforms and Undertone

  • Account Director at Mode Media Corporation (formerly Glam Media)
    Jun 2015 - Sep 2016 · 1 yr 4 mos

    Successfully sold through creator activation programs to agencies and direct clients that have not planned custom content or social amplification programs prior Generated over $1.3m in advertising revenue in 2016 Tracked to exceed 2016 quota by 15% in September 2016 Attained over $1.2m in advertising revenue in the first 6 months of joining in 2015