Alice Hendy MBE

CEO & Founder of the Multi Award Winning (x40!) Ripple crisis intervention tool. TEDx Speaker. One Young World Ambassador. Cyber Security Specialist. Mental Health & Suicide Prevention Campaigner and Activist.

Greater Portsmouth Area

About

As the Founder and CEO of R;pple Suicide Prevention Charity, I have a personal and professional mission to provide more help and support to individuals who are conducting searches relating to self-harm or suicide online. I started R;pple in 2020, after losing my only sibling, Josh, to suicide at 21 years old. R;pple is an online interceptive tool that has been downloaded over a million times and saved countless lives. It displays a message of hope and a selection of mental health resources on a user's device once they have been flagged as searching for harmful content online. I am also a Cyber Culture Manager at Deloitte and a JAAQ Creator covering the topic of suicide prevention and bereavement by suicide. With over six years of experience in cyber security, I am highly skilled in designing and implementing successful cyber awareness and education programmes, reducing phishing susceptibility, and delivering global marketing communications. I have developed strong working relationships across the cyber industry, with partners such as the Metropolitan Police, FBI, Microsoft, GCHQ, NCSC, and many more. I am passionate about using my communication, leadership, and innovation skills to create positive social impact and raise awareness about mental health and online safety.

Experience

  • Deloitte (Remote)
    • Global Phishing Drill Service Manager
      Aug 2025 - Present · 11 mos

      I lead a high-performing, multi-regional team delivering global phishing simulations that strengthen organisational resilience and significantly reduce human cyber risk. I oversee the design and execution of advanced phishing campaigns, translate behavioural data into strategic insights, and drive targeted training that elevates security awareness at scale. By combining leadership, analytics, and real-world threat intelligence, I embed a culture of vigilance and empower thousands of employees worldwide to confidently recognise and report emerging cyber threats.

    • Cyber Culture Manager (Cyber SME)
      Dec 2022 - Aug 2025 · 2 yrs 9 mos

  • Founder & CEO at Ripple Suicide Prevention Charity
    Dec 2020 - Present · 5 yrs 7 mos

    R;pple is an online interceptive tool designed to ensure more help and support is provided to individuals who are conducting searches relating to self-harm or suicide. Registered Charity Number: 1194331

  • TEDx Speaker at TEDx
    Sep 2023 - Present · 2 yrs 10 mos

  • One Young World Ambassador at One Young World
    Oct 2023 - Present · 2 yrs 9 mos

  • JAAQ Creator at JAAQ.
    Nov 2022 - Present · 3 yrs 8 mos

    I am a JAAQ Creator covering the topic of suicide prevention and bereavement by suicide. JAAQ stands for Just ask a question. By providing valuable, credible information about mental health, we can start to bridge the gap.