Alice Cooke

Award-winning Copywriter, Content Writer and Editor | B2B SaaS, Cybersecurity and Tech Marketing | Strategy, Implementation and Scaling

Hereford, England, United Kingdom

About

Hi, I’m Alice 👋🏼 I’m an unerringly positive, glass-half-full, see-the-best-in-everyone kind of person. Yes… one of those. I love: - Books. 📚 🐛 I have so many I could open a library. And it would be a really good one, with coffee and (decent) biscuits, as well as books spanning military history, romanticism, spy thrillers, Victorian fairytales and all the Potters… by which I mean Beatrix AND Harry. - Horses and dogs. 🐎 🐕 I have a couple of each. Tara and PomBear in the house, Milo and Bramble on the yard. And four chickens (Bob, Darling, Speckled Jim and Queenie …spot the theme). They make me smile every single day, without fail. - The British countryside 🌳 It is just SO beautiful — in every season and every weather. I’m one of those people that even loves it when it rains. Here for all of it. And I’m lucky enough to live on the English/Welsh border. I look at those hills every morning with a cup of tea in my hand, and thank my lucky stars for them. ✨ — What I do: - Work from home 🏡 You would too, if you saw this view. Oh, and there are animals. Did I mention the animals? - Write ✍🏼 Mostly (but not exclusively) about tech and energy — for companies including Google (yes, that one. I write UK marketing content for Think With Google) CybSafe (a cybersecurity start-up turned upstart) and Surge (an Irish SaaS marketing company. I bring the sass to the SaaS. …Not an official tagline, but it could have legs). How it works: ⚙️ - I turn jargon-ridden, acronym-laden missives into words that ‘normal’ (read: not fluent in coding) people understand, engage with …and actually want to read. - I create content that tells readers exactly what they need to know, in exactly the way it needs to be said. - I make the information do the talking, by giving it tone, values and a voice. I have the words to bring it to life. — Fun fact: Before I was an independent writer (cue Destiny’s Child 🎶) I was a (B2C then B2B) journalist for just under a decade. My first job was at Country Life magazine. I now write articles, blogs, ad copy, press releases, emails, web content, white papers and reports. …There’s more than that, the list goes on (and on) but you get the idea. And I LOVE doing it. ❤️ There’s that eternal optimism again. Unerring, I tell you. I have my own content agency, On Top of the Word (see what I did there). And am lucky enough to have a team of incredibly talented writers at my disposal. They rock. 🎸

Experience

  • On Top of The Word (7 yrs 7 mos)
    • Founder
      Sep 2023 - Present · 2 yrs 11 mos

    • Content Writer
      Jan 2019 - Present · 7 yrs 7 mos

  • Co-Founder at Words That Work
    Sep 2022 - Present · 3 yrs 11 mos

  • Content Writer at Self-Employed
    Oct 2018 - Present · 7 yrs 10 mos

    I create content that tells your clients exactly what they need to know, in exactly the way you want it to be said. I can make your information, achievements and story do the talking for you, by giving them a voice - your voice. Get in touch if you or anyone you know need any of the following: - web content - blogs - emails - newsletters - press releases - articles - features

  • Content Strategist at Cactix
    Sep 2023 - Mar 2024 · 7 mos

  • Editor at H2O Publishing
    Mar 2019 - Apr 2023 · 4 yrs 2 mos