United Kingdom
With more than 20 years experience successfully matching clients with PR agencies, I provide a confidential and impartial selection service that is tailored to your needs and budget. Whether you are looking for a retained agency relationship or PR support for a specific project, I'll introduce you to the best possible matches for your brief, team and budget. Your review programme will be fair and enjoyable for everyone involved, ultimately setting you up for success.
Working in partnership with marketers, in-house communication teams, procurement professionals and business owners to help review agency of record arrangements, or to find the right PR support for a new brand or project. Recent clients include British Gas, Ikea UK&I, Lidl GB and Tourism New Zealand, and projects in North America and Germany as well as the UK.
As AAR's Business Director for PR and Media, I worked with over 150 major brand owners, assessing their PR and Media agency partner requirements and providing hands-on support and expertise throughout the review process. In addition, I provided senior level consultancy support to leadership teams of UK PR and Media agencies, helping them identify growth opportunities via new business strategies.