Los Angeles, California, United States
I am a film / digital content professional eager to continue learning more about storytelling, video production, directing and producing content. I love utilizing my experience in producing, marketing & acting throughout all aspects of production, social media, and digital content. I'm eager to challenge myself, and continuously discover innovative ways to communicate through various creative outlets.
- Successfully spearhead promotional shoots for corporate website, seen by thousands of people per day, of thousands of videos - Management & Directing: Manage videographer, talent and stylist to ensure video shoot runs smoothly; direct talent to be natural and professional on camera & to create engaging and valued content - Organize and deliver feedback on how shoot days go to corporate team, giving feedback on talent, set, and what could be improved on - Ensure talent is prepped on product and workflow, and adhere to filming schedule to reach throughput goals per shift - Provide accurate data entry, tracking of processes, and communication with program teams - Provide constructive feedback on talent to assist in enhancing program vision - Communicate on-set progress, future needs, and process efficiencies - Communicate with store teams and leaders as needed to ensure smooth workflow, and provide feedback to regional leaders on any set or store issues the effect production
Branded Video Content: - Successfully spearhead digital video content for numerous brands under the production company 'Golden Moonlight Productions' (Angie Crabtree Art , Dr. Dedecker, JS Noor Jewelry, Katz Dental Group, OnSite Med Spa, XCitation, Lawyers for Justice, CBRE Management, etc.); Develop original video content including scriptwriting, pre-production of shoots, videography, and editing both short and long for content for platforms like Instagram, Tiktok and Youtube - Effectively manage planning for execution of marketing strategies and brand management, leading to 300% increase in website clicks & 500% increase in brand awareness, on average, per brand - Conduct full service brand strategy for each client, making sure the videos are aesthetically pleasing, and pushed out to the right audience - Successfully grew Instagram account for Dr.Dedecker to 100k followers in 5 months, through strategized video content Film Producing: - Collaborate on business and creative strategies for film including the development of creative briefs, pitch decks and editing scripts - Lead the pre-production planning including budgets, scheduling auditions, hiring crew, collaborating with director and obtaining permits, to ensure production runs smoothly on projects - Participate in the cast selection process and location scouting, ensuring the creative vision is properly portrayed on screen - Manage the set to make sure it runs smoothly
- Lead the execution of over 30 advertisements posted to Tiktok, Snapchat, Youtube and Twitch, increasing app downloads by 66% in the first month - Develop daily videos from concept to execution through collaboration with marketing team, leading to over 15k app downloads within 1 month ; create scripts for short form content, direct and shoot content and edit clips together for distribution - Effectively conduct trend and competitive research to execute content that actively engages and entices the viewer to download the app
- Collaborate with production team to strategize content of over 70 videos published to the app and social platforms - Run Tiktok account through strategized posts based on external data - Work on video shoots, helping cast actors, set design and film behind the scenes footage for promotional content - Film video content for promotional use, growth of social platforms and in app content. Ideate & brainstorm original ideas, create briefs for videos, and oversee it through production and editing -Assisted in the transition of an account with a million followers - strategy, positioning and retaining followers
- Formulated the company's digital marketing by developing unique campaigns and posts through analysis of trends and competitive research - Created monthly pitch decks on brand's social media presence analyzing growth and formulated strategies based on data - Managed the creative strategy and execution on 2 social media platforms totaling 80k+ impressions monthly, through strategized social media content - Lead content creation and strategy of all social content including tiktoks, social promotions and instagram graphics - Lead growth of the Tiktok account, directing over 15,000 users to the app and 5,000 Tiktok followers and a total of 100k likes within 4 months