Alexandra Betancourt

Assistant Store Manager

Miami, Florida, United States

About

Dedicated visual merchandising professional with a proven track record in creating captivating displays and enhancing customer experiences. Expert in strategic decision-making, proficient in merchandising techniques and cross-selling strategies, and renowned for attention to detail and accuracy in technical product education. Skilled in fostering positive interpersonal relationships and demonstrated ability to excel both independently and collaboratively within team environments, consistently achieving and exceeding key performance indicators.

Experience

  • Free People (Miami, Florida, United States · On-site)
    • Assistant Store Manager
      Mar 2025 - Present · 1 yr 5 mos

    • Keyholder
      Sep 2024 - Mar 2025 · 7 mos

    • Keyholder
      Aug 2024 - Sep 2024 · 2 mos

  • Sales Associate at kate spade new york
    Nov 2023 - Sep 2024 · 11 mos

    Optimized store operations by implementing advanced visual merchandising concepts and leveraging extensive product knowledge to recommend optimal choices. Fostered strategic partnerships to drive sustained business growth, exceeding key performance indicators and sales targets. Proficiently manage backroom and stockroom, consistently achieve sales targets through proactive customer engagement and upselling, and oversee purchase finalization and order logistics to ensure accuracy and timely delivery.

  • Company XIV (On-site)
    • Costume Shop Stitcher and Keyholder
      Sep 2021 - Jul 2023 · 1 yr 11 mos

      Adapted to production demands by efficiently managing tight deadlines and priorities, supporting costume designers with research, sketching, and sourcing materials, and constructing and altering costumes according to design specifications. Created custom patterns and performed alterations using industrial sewing machines and hand techniques. Streamlined costume shop workflow by establishing efficient systems for organizing patterns, fabrics, and trims.

    • Wardrobe Assistant and Keyholder
      Oct 2021 - Jan 2023 · 1 yr 4 mos

      Enhanced workplace efficiency by organizing and prioritizing tasks for daily operations and implementing proper cleaning and storage methods to maintain costume durability. Sewed and repaired costumes using sewing machines, upholstery equipment, and hand tools, ensuring high-quality and long-lasting performance wear.

  • Sales Associate and Keyholder at Farrow & Ball
    May 2021 - Oct 2021 · 6 mos

    Implemented cross-selling techniques and provided consulting services to enrich shopping experiences, increasing average transaction size and enhancing customer satisfaction. Handled cash transactions and managed inventory through organizing, labeling, and strategically arranging merchandise to ensure visual accuracy, optimizing store operations.

  • Fashion Design Intern at Gabriela Hearst
    Feb 2021 - May 2021 · 4 mos

    Assisted in styling and arranging fashion shows, photoshoots, and showroom preparations. Regularly utilized Adobe Illustrator and Photoshop to support the development of seasonal collections through storyboards and innovative concept presentations.