Haarlem, North Holland, Netherlands
An energetic, creative, and commercial leader; passionate about consumer & product marketing, driving meaningful innovation, and business development. Inspiring leader experienced in building high performing cross functional and cultural teams. Entrepreneurial mindset, loves to push boundaries and travel the world. Tri-lingual professional with international experience in Europe, US, Asia and South-America; lived and worked in Amsterdam, Buenos Aires, Hong Kong and most recently London. Commercial Leader with full P&L accountability experience. A proven track record in driving change in commercial organisations to successfully compete in highly dynamic market conditions, most recently in the fastest growing Consumer Electronics segment, the "wearables / hearables / headphones" category. All round sales leader experienced in Building strong omni-channel strategies with the leading US and European retailers (Amazon, Best Buy, InMotion, John Lewis, Dixons Travel, FNAC, Media Saturn, Capi, etc). An inspiring thought leader pushing innovation in high tech consumer space, most recently resulting in the successful launch of the critically acclaimed PX Wireless Headphones. A revolution in the premium headphones space combining beautiful design, unparalleled acoustics and highly intuitive UX into one incredible product. https://www.theverge.com/2017/10/18/16463488/bowers-wilkins-px-review-noise-canceling-wireless-headphones Leading impactful and differentiating marketing communication strategies for brands and product (lines) in highly competitive markets. Strong experience in collaborating with leading agencies to define impactful Digital, PR, OOH, and In Store Campaigns.