Alexander Sascha Mag Kowarcz

About

AHS-Lehrer, Marktforscher, Marketing-Strategie, Business Intelligence, Analytiker, Betriebswirt, Ausbildung zum Lebens- und Sozialberater.

Experience

• Projektmitarbeiter at TRICONSULT - Wirtschaftsanalytische Forschung
  Dec 2025 - Present · 7 mos

• Sascha Kowarcz Markt- und Meinungsforschung at Self-employed
  Jan 2024 - May 2024 · 5 mos

  Experienced Manager for Market Research and Business Planning for Austria and CEE. 29 years market research experience as Manager on Industry side, research agency side and also as Entrepreneur. Analytical and target-oriented personality with core competencies in Product Innovation, Brand Insight, U&A, Advertising Testing and Image Measurement, Performance Tracking, Business Planning, international Project Management, international People Management.

• Marktforscher at Stieglbrauerei zu Salzburg GmbH
  Jun 2022 - Dec 2023 · 1 yr 7 mos

  Responsible for ad-hoc research and parts of continuos research, brand health measurement, business planning, responsible for research budget

• Senior Consultant at Interconnection Consulting
  Jan 2021 - Jun 2022 · 1 yr 6 mos

  Designing and conducting market analysis in b2b- and b2c-area. Leading ad-hoc research project, acquisition

• Managing Director at Sascha Kowarcz Markt- und Meinungsforschung
  Apr 2018 - Jan 2021 · 2 yrs 10 mos

  Self-employed market reseacher offering a broad portfolio of market research and research led consulting