Berlin, Berlin, Germany
I love helping start-ups and scale-ups to make their Go-To-Market teams more efficient. I am currently advising and consulting B2B SaaS companies to improve their GTM. Also, I work as an interm VP Sales. While others just talk, I have done it myself: I have successfully built up Revenue Operations and Sales Development teams from scratch in hypergrowth environments. In over 10 years of B2B sales experience, the teams I have worked with, scaled from few employees to several hundred people, expanded to 7+ countries and raised over 600m USD to date - and continue to grow. Contributed to Forto's growth to unicorn valuation and worked in Germany, India, Hong Kong and lead teams in 5 countries. Previously VP Revenue Operations & Sales Development at Cognigy (Conversational AI), Head of Revenue Operations and built up Sales Development at Forto. HubSpot Solutions Provider.
Founder of Revenue Enablement, a boutique consultancy helping B2B SaaS companies design and scale high-performing go-to-market systems. After years leading Sales and Revenue Operations in organizations with 800–2000 employees, I started Revenue Enablement to help scaling companies solve the operational challenges that slow down growth: fragmented systems, unclear processes, poor data quality, and limited visibility across the revenue engine. We work with founders, CROs, and GTM leaders to build practical, scalable revenue operations infrastructure across sales, marketing, and customer success. Our work typically includes: - Designing and optimizing GTM operating models and revenue processes - Building CRM architectures and automation (HubSpot, Salesforce) - Implementing RevOps frameworks for pipeline management, forecasting, and reporting - Supporting scaling phases, market expansion, and organizational transitions - Acting as fractional RevOps leadership for companies that need senior expertise without building a full internal team We focus on hands-on implementation, not slide decks — working directly with teams to turn strategy into systems and processes that actually work. Alongside client work, I actively contribute to the European RevOps ecosystem through events, conferences, and community initiatives such as ARRtist Circus and Sales Cycle Club.
- Took over Revenue Operations Leadership - Rebuilt forecasting process for consumption based business - Setup GTM AI Capabilities
• Rebuilt the CRM tech stack to enhance sales processes and data management • Implemented conversational AI tools to streamline communication and improve efficiency • Established a robust deal process enabling teams to secure six-digit deals • Initiated the Go-To-Market strategy for the Nordics while onboarding a new Head of Sales
- Heading the Sales team for all of Qonto's inbound and outbound activities - Budget responsibility for the German market - Hiring, training, onboarding new sales managers
Exited to NiCE for USD955m In my role at Cognigy I helped to company internationalize and scale by setting up the Revenue Operations (RevOps) team and was responsible for the quota of our business development and sales development teams (BDRs and SDRs). My team was consisting of a double digit number of individual contributors with a second level management in between. It included RevOps, BDRs, SDRs and the data/BI team. - Established Revenue Operations function at Cognigy - Successfully transformed BDR / SDR processes and increased team size 2x - Implemented new compensation structure for Go-To-Market-Teams - Revamped the GTM toolstack by incorporating innovative solutions, which resulted in better lead flows, improved data quality, increased availability, and better user experience - Established the onboarding plan for Sales and BDRs, and initiated structured training within a Sales Enablement role - Significantly enhanced the structure of the sales department by setting up and documenting processes - Hired for Sales leadership roles and filled leadership roles as substitute - Improved forecasting accuracy to 98% - Successfully reworked the order process (CPQ) - Oversaw Business Intelligence and Data Engineering team - Managed board reporting for the commercial organization Cognigy was sold to NICE as Europe's largest AI exit to date for USD 995m.