Alex Horton

Creative Producer & Videographer | Retirement & Estate Planning Consultant, CLTC | Action Sports & Branded Content

Chicago, Illinois, United States

About

Retirement and Estate planner with an ecletic background. Former filmmaker for Clients such as The Olympics, Red Bull, Liquid Death, Adidas, and more. Spent time as a mortgage loan officer as well as a Manager at Lou Malnati’s Pizzeria for many years. Skilled in Tax strategy, operations, marketing strategy, management, and pricing strategy. Possesses a B.A. in Marketing and minor in Finance from North Central College.

Experience

  • Freelance Videographer, Producer, Editor at Various Clients (Red Bull, Liquid Death, Rolling Stone, Clean Cause, Adidas, Cygames, and more)
    Apr 2019 - Present · 7 yrs 3 mos

    * Filmed and edited branded and editorial video content for skateboarding, lifestyle, and branded campaigns * Produced documentary-style and short-form videos highlighting athletes, skate culture, and lifestyle trends * Filmed interviews, including with the owner of Rolling Stone * Shot action sports, skateboarding, and fashion-focused content for digital and social platforms * Edited and delivered videos optimized for web, social, and brand campaigns * Collaborated with creative teams, talent, and athletes to bring story-driven projects to life

  • Financial Services Consultant at FSG, LLC
    Sep 2024 - Feb 2026 · 1 yr 6 mos

    * Helped develop strategies contributing to $50M+ in new sales within six months * Acted as liaison between high-net-worth clients, advisors, attorneys, and CPAs to streamline planning processes * Managed client cases from intake to completion, improving efficiency for senior staff * Maintained CRM records and coordinated financial documentation, budgets, and project workflows * Supported team collaboration, scheduling, and logistics while ensuring discretion and confidentiality

  • Media Planner & Producer at The Berrics
    May 2021 - Aug 2024 · 3 yrs 4 mos

    * Assisted President Steve Berra with media planning and execution of original skateboarding content * Managed shoot logistics, schedules, and on-set production needs * Liaised between athletes, creative teams, brand partners, and executive leadership * Supported production of events, contests, and special programming at the private Berrics skatepark

  • Creative Producer at CARIUMA
    Apr 2021 - Aug 2024 · 3 yrs 5 mos

    * Planned and managed content schedules for branded campaigns and product launches * Coordinated pre-production, production, and post-production for skateboarding, lifestyle, and fashion content * Filmed and edited branded content with professional skateboarders and brand ambassadors * Edited and delivered assets optimized for multiple social platforms and aspect ratios, reaching 914K followers on Instagram and 136K+ views on YouTube * Coordinated domestic and international skate trip logistics for athletes and crew * Acted as a liaison between sponsored riders, team management, and internal marketing teams

  • Senior Producer at Olympic Channel Services
    Apr 2022 - Mar 2024 · 2 yrs

    * Produced SKATE-HER, a seven-episode original series for the Olympic Channel featuring female skateboarders preparing for the Paris 2024 Olympics * Collaborated with Olympic Channel stakeholders on creative goals and athlete selection * Filmed on-location in athletes’ home countries, capturing interviews and documentary-style coverage * Handled pre-production planning including research, schedules, travel, locations, and equipment * Coordinated international shoots and worked closely with small crews in the field * Supported post-production by reviewing cuts and providing creative feedback