Alexander Fomin

Product Manager | Product Launch, Market & User Research | FinTech, WealthTech | Launched Valestor.com (value investing tool)

Spain

About

Product Manager with 6+ years in IT I’ve built and scaled B2B SaaS solutions, B2B/B2C web and mobile apps, and complex B2G platforms for FinTech, PropTech, SportTech, TravelTech and FoodTech. My focus is early‑stage products: launching MVPs, go‑to‑market strategy, finding product/market fit through funnel optimization, channel testing and unit economics. My background is unique: I started as an entrepreneur - founded and ran an offline recycling startup for 5 years. Before that, I spent 9 years in retail banking, rising from a specialist to a top management role. This gave me deep business acumen, sales expertise, people management and negotiation skills, which I later brought into tech. Over the last 5 years in product, I’ve moved from startup launches to managing complex platforms. My work as a product leader contributed to a successful exit: Lad, a product I helped build from the ground up, was acquired by a major industry player. Recent chapter – a deliberate break to recharge and grow: I restored my energy, read 7+ books on product management, investing, and personal effectiveness, earned an ITF Tennis Coach certificate and a referee qualification, and delivered 60+ trainings to children and adults. At the same time, I explored the FinTech niche and launched my own product: Valestor.com - a value‑investing tool for retail investors. As Product Manager & Co-Founder, I conducted 30+ in‑depth interviews, built the backlog, coordinated developers and designer, and brought the MVP to market (first 100+ users). This experience sharpened my skills in market & competitive analysis, user research, end-to-end product launch and strategic thinking. Now I’m fully ready to return to a full‑time Product Manager role. I’m looking for a strong product team where I can apply my expertise in product launches, user research and lifecycle management. Open to opportunities in FinTech, WealthTech, SportTech and other fast‑paced domains. 👉 Let’s connect if you’re looking for a PM who combines business depth with hands‑on product execution.

Experience

  • Product Manager / Co-Founder at Valestor
    Sep 2025 - Present · 11 mos

    - Developed the concept and launched an MVP of an IT service that helps retail investors apply value investing principles. - Conducted market research and competitive analysis (benchmarked 5+ competitors) to identify gaps and define the product's unique value proposition. - Conducted 15+ in-depth interviews with potential users to shape the product backlog and define key product metrics. - Acted as Product Owner: wrote user stories, prioritized tasks in Trello, and coordinated external developers and designer. - Set up analytics in Yandex.Metrica and implemented feedback collection mechanisms for iterative product improvement. Result: product is live and has acquired the first 100+ users.

  • Преследование личных целей at Career Break
    Mar 2025 - Sep 2025 · 7 mos

    After 20+ years of continuous employment, I took a deliberate break to recharge, reflect, and invest in personal and professional growth. Key activities during this period: •Focused on physical and mental well-being: restored energy, clarity, and focus. •Read 7+ books across three key areas: Investing, product management, negotiation and processes, psychology, personal effectiveness and mindfullness. •Conducted market research and developed the initial concept for Valestor.com (a value investing tool for retail investors), laying the groundwork for its subsequent launch. •Earned an ITF (International Tennis Federation) Coaching Certificate - in-depth study of tennis training for children under 10 and beginner adults. And obtained the 3rd category Tennis Referee qualification. •Gained hands-on coaching experience: delivered 60+ group and individual tennis lessons to children and adults (60+ students in total). Now I am fully recharged, energized, and ready to return to a Product Manager role, where I can build impactful products and solve meaningful challenges.

  • Senior Product Manager at Lsystems
    Nov 2023 - Aug 2024 · 10 mos

    Built and led a 12+ person cross-functional team. Drove product portfolio strategy, crisis management, and end-to-end product delivery from requirements to launch while managing P&L, unit economics (CAC, LTV), and key metrics (revenue, conversion, time-to-market). •Increased leads by 15% by enhancing website UX/UI and launching new distribution channels. •Reduced lead source attribution errors by 80% by implementing an automated lead tagging system. •Created a dashboard for real-time tracking of key metrics. •Cut website creation/upgrade time from 3 to 1.5 months by optimizing workflows (introducing Scrumban, improving stakeholder management, and refining requirements gathering)

  • Senior Product Manager at Media Service
    Oct 2020 - Sep 2023 · 3 yrs

    Built and launched a sports tech product from scratch, capturing 5% market share. Led PM and analytics teams, optimized workflows and accelerated delivery by 10%. •Increased revenue by 20% by selling and launching new solutions for paying clients. •Introduced User Stories and acceptance criteria, simplified requirements, resulting in a 10% faster delivery. •Implemented internal and external training programs for the product team, leading to a 10% increase in hypotheses tested and a 10% reduction in mockups shipped without usability testing.

  • Product Manager at Lad
    Aug 2019 - Oct 2020 · 1 yr 3 mos

    Built and launched a product from scratch, achieving product/market fit. Led a 10+ person cross-functional team, owned key metrics (revenue, paying users, CAC, LTV, churn) and successfully sold the business to a strategic investor. •3x increase in paying users through a new sales model, improved service stability, and new feature launches. •Reduced churn from 20% to 5% by increasing the share of users on long-term subscriptions. •Sold the business to a strategic investor — one of the market leaders.