Corona, California, United States
I am a business professional experienced in providing management support, drive sales and improve operations. Specialties: E-Commerce, Communicate Effectively w/ Customers, Customer Experience Assurance, Knowledge of CRM systems, Customer Service Management, Business Processes Improvement, Complaint Handling & Resolution, RMA Experience, Social Media & Marketing, Department Development, Training, Structured Financing, Imports/Exports, Translation & Transaction Risks.
Led Beauty 1P Consignment (June-Dec 2023), strategically expanding a critical revenue stream and managing associated operational complexities. Pioneered Business Development for non-core Categories (Jan-July 2024), including Electronics, Sports & Outdoors, Automotive, Tools & Home Improvement, Office & School Supplies, Pets, Large Furniture, and Large Appliances, demonstrating exceptional adaptability and market diversification capability. Led team to exceed seller acquisition goals by 120% month-over-month, showcasing consistent high performance and leadership in scaling new ventures. Built pivotal partnerships with national and global brands, manufacturers, and distributors, significantly expanding SHEIN’s marketplace reach. Developed bespoke category strategies grounded in industry trends, customer demand, and competitive analysis to optimize market penetration. Spearheaded marketing initiatives and promotional strategies to optimize seller performance and engagement across diverse categories.
Enterprise Account Acquisition: Successfully identified and secured high-profile national accounts and Big Box retail partnerships, establishing a foundation for sustained multi-million dollar volume growth. Strategic Growth & Expansion: Led comprehensive business development initiatives to identify untapped market opportunities, forging long-term strategic alliances and managing high-value key accounts. Cross-Functional Optimization: Collaborated with internal product and marketing teams to refine product positioning and sales strategies, ensuring optimal market fit and maximizing revenue potential across diverse channels. Performance Excellence: Designed and implemented robust KPIs and data-driven performance metrics to track initiative success and continuously improve business development workflows.
Manage team's KPIs by guiding, training, and assisting team members to accomplish all goals. Represent company at trade shows as well as high level meetings with key accounts to promote products. Responsible for developing B2B sales channels with medium and big offline retailers and experienced online e-tailers. Identify areas of opportunities within current and new product categories for existing and prospect clients. Developed fashion accessories category by identifying key suppliers and winning big new accounts. Opened more than 50 new high profile B2B accounts since starting the job. Work with leaders in cross-functional departments such as Marketing, Accounting, Product Development and Sourcing to provide best service to our customers. Build and maintain excellent relationships with retail partners offline and online. Manage EDI connections for product onboarding and maintenance.
Responsible for handling multi-million dollar high profile accounts domestic and international. Lead and manage a team of Account Executives. Involved in other departments for project evaluation (product development and marketing). Experience on tradeshows domestically and internationally. Visited suppliers overseas for company's audit, new product review, and reinforce relationships. Gained new business from retailers. Trained new hires.