Lisbon, Portugal
After a very successful tour in China in partnership with the brand and two guest-performances in Shangai MUSIC CHINA and NAMM Show L.A in the US, I got invited to join the brand's team in operations to renew and manage their social media. In the first months of working together we planned and produced what would become their new online catalog (100+videos) with industry-standard video and audio content for each of their cymbal models, which attained several viral moments across the launch of the catalog and sucessfuly gathered organic traffic to the brand's social platforms and website, and created a high-fidelity official resource of content with all different product lines, never before done in the company. Beyond overseeing the whole project, I also did all the audio editing and mixing as well as the video production (editing, post-production and color grading).