Alex Mc Cullagh

Marketing Executive at Koodoo

London, England, United Kingdom

About

I am a marketing professional passionate about delivering purpose driven, impactful campaigns and I am now bringing that energy to the healthcare space with Koodoo. At Koodoo, I help bring complex medical and scientific ideas to life through clear, credible, and engaging brand communications. Working across the full marketing mix, I contribute to data-led brand positioning, go-to-market planning, and the delivery of multichannel projects, from strategic presentations and campaign strategy to the design and creation of high-quality digital and creative assets. My work involves sourcing and referencing scientific evidence, preparing materials for regulatory review, and maintaining consistently high standards of quality and accuracy. I also play an active role in market research, project coordination, and new business development, collaborating closely with consultants, suppliers, and partner agencies to support client workshops, pitches, and strategic engagements. Before joining Koodoo, I worked as a Marketing Assistant at Toast PR & Marketing Studio, where I supported end-to-end campaign delivery across content creation, social media, website management, and performance reporting. I was also involved in the design and production of digital and print assets, managing photoshoots from planning through to final delivery, and helping optimise campaigns through ongoing analysis. This role strengthened my ability to bring ideas from concept to execution while maintaining strong brand consistency and a keen visual eye. Earlier experience in event management, logistics, and customer service helped shape my approach to work. These roles developed my problem-solving skills, organisation, leadership, and resilience, all of which allow me to stay calm under pressure, communicate clearly, and manage competing priorities effectively. I am motivated by clear storytelling, thoughtful design, and marketing that creates understanding and drives meaningful results. At Koodoo, I am proud to support work that helps healthcare organisations communicate with clarity and confidence.

Experience

  • Marketing Executive at Koodoo
    Aug 2025 - Present · 1 yr

  • Marketing Assistant at Toast Marketing Studio
    Jan 2025 - Jun 2025 · 6 mos

  • Administrative Assistant at Coll-8 Logistics
    May 2024 - Nov 2024 · 7 mos

  • Campsite Manager at Festival Republic
    Aug 2024 - Aug 2024 · 1 mo

    Campsite Manager at Electric Picnic

  • Barista at Costa Coffee
    Jan 2022 - May 2024 · 2 yrs 5 mos