Fidenza, Emilia-Romagna, Italy
I have extensive experience and a proven track record in B2C and B2B sales as well as digital marketing. My journey began right out of college when I started working as a sales representative for Verizon, specializing in cellular service at mall kiosks. Over the years, I honed my skills and entered the telecommunications industry as an Account Representative for reputable CLECs such as Mpower Communications, Allegiance, and MCI. Driven by a high level of sales activity and a strong work ethic, I entered sales management, eventually becoming the Director of Sales for SBC. In three years of leading B2B teams, I achieved success through strategic leadership and a focus on results. In 2011, I started a new chapter at Lead Genesis, specializing in digital solar marketing and lead generation. This journey led me to successfully build my own solar marketing/lead generation consulting firm, which I proudly managed for several years and worked with every top residential solar installer in the country. In 2021, I took on the role of Vice President of Marketing at Momentum Solar, overseeing a dynamic team responsible for lead generation, compliance, digital marketing, and strategic partnerships for the brand. My diverse background reflects a strategic blend of leadership, business development and entrepreneurial ventures. I am passionate about driving success, catalyzing innovation and creating lasting impact in the industries I serve.