Rome, Latium, Italy
I worked as a Marketing Intern at Globally Speaking, a Cambridge Authorised Exam Centre in Rome. I managed social media channels and corporate communication; I created content and conducted market analysis to understand customer needs, preferences, and trends.
I was in charge of marketing and communication at Benelli Armi S.p.A., one of the most important Italian shotguns manufacturers, specializing in producing semiautomatic rifles for hunting and sporting disciplines. In particular, I worked as an Intern in the Corporate & Sport Marketing department. I supported the creation and coordination of engaging communication calendars, text creation, and links for social media and corporate communication. Moreover, I supported the creation of below-the-line communication materials and the planning of events, trainings, and fairs. I also performed research on content trends, new features, audience preferences, and competitor activities. Due to this exciting experience, I developed and consolidated my teamwork, problem-solving, and communication skills.