Singapore, Singapore
I started Impossible Marketing back in 2012 after failing 11 businesses and lost more than 90% of my savings. I can still recall how I struggled to pay for a coworking desk space at $250 per month. I named the company “Impossible” as all odds were against me to start a successful business. I wanted a company that constantly reminds me that “Im Possible”. “IM” is also the first 2 letters of “Internet Marketing” which is what Impossible Marketing is all about. Fast forward today, Impossible Marketing has served more than 1000 clients and has received more than 500 positive reviews - the highest among all marketing agencies in Singapore. We won Search Marketing Agency & Lead Generation Marketing Agency of the year 2022 - no venture capital, no external funding, just a local agency that deliver results! I am very thankful for every part of my achievements and I started to give back more regularly. I created a CSR program known as “Project KATE” back in 2015 with the objective to help the less fortunate and charity organisations through digital marketing. I currently lead a team of 40+ marketers and we are hiring! If you are looking for a career in digital marketing, I welcome you to send in your resume. 😊
As Chairman of the Board of Governors at Spirit of Enterprise (SOE), a non-profit organisation dedicated to championing entrepreneurship in Singapore, I work to advance its mission and strengthen its impact. I also lead the PR & Media Outreach function, growing SOE's brand and digital presence across web and social media to reach more of Singapore's entrepreneurial ecosystem.
Impossible Marketing is a multi-award-winning, AI-powered digital marketing agency, proudly 100% locally owned and helping Singapore businesses grow since 2012. With 700+ verified reviews, we're trusted by thousands of businesses across F&B, retail, finance, education, and more. We go beyond traditional SEO. From Generative Engine Optimisation (GEO) to Answer Engine Optimisation (AEO), we ensure your brand stays visible in AI-powered search platforms like ChatGPT, Google AI Overviews, and Perplexity, where the next generation of search is happening. As a PSG Pre-Approved Vendor, eligible SMEs can get up to 50% off our digital marketing solutions under the SMEs Go Digital programme. Real strategies. Real results. No shortcuts.