New Delhi, Delhi, India
Experienced marketing expert with a proven track record in the media industry. Possesses skills in negotiating, business planning, managing brands, overseeing digital campaign execution, implementing influencer marketing, handling digital marketing, managing e-commerce, and overseeing customer relationships and sales. Highly motivated, organized, and quick to learn. Driven by ambition and passion for the marketing industry, dedicated to meeting deadlines. Extremely detail-oriented and capable of working efficiently under pressure.
I'm in charge of leading a team of 5-8 executives and overseeing the operations of influencer marketing campaigns for a brand. These campaigns focus on promoting products to consumers or other organizations.My role includes ensuring smooth coordination between different departments to guarantee efficient campaign operations. One of my key responsibilities is to maintain the brand's identity by carefully managing the quality of content provided by influencers. I make sure that the content aligns with the brand's values, is error-free, and accurately represents the products, services, or events being promoted. After each campaign, I conduct thorough post-campaign analyses, extracting valuable insights and recommendations. I then present these findings to clients to showcase the campaign's performance and provide actionable recommendations for future initiatives. I have had the privilege of working with major brands such as Nestlé, Samsung, Lenovo, Garnier, Nivea, and Johnson & Johnson.