New York, New York, United States
As a Manager of Advanced Analytics at Walmart Connect, I handle a portfolio of client's media measurement. Aid in optimizing media strategy and performance for Walmart's advertising partners, using data-driven insights and solutions. I leverage my expertise in Facebook Ads Manager, Adobe Analytics, and other platforms to measure and improve campaign effectiveness and ROI. I have a strong passion for business strategy, marketing, and media, which I developed during my undergraduate studies in chemical engineering at the National Institute of Technology Karnataka, and further enhanced during my master's degree in technology management at the University of Illinois at Urbana-Champaign.
Grader and Teaching Assistant for the courses BADM 572- Statistics for Management Decision Making (PMBA) and BADM 374 - Management Decision models under renowned Professor Sridhar Seshadri Proactively took up the responsibility to understand and learn the software JMP, the statistical concepts in depth so as to analyze from the students' point of view, difficulties faced and Put forward effective suggestions to improve the students' know-how of the subject Provided students easy ways of learning with real-world examples and practical implementation Proved dedication to helping students understand concepts by conducting study sessions and promptly replying to emails even during weekends Graded in-class/homework assignments, and group projects and accurately documented in the Blackboard Learning Management system within a given time-frame
Assisted the team in organizing events and provided insights on merchandise ideas to promote the brand name. Contributed to the making of the GIES - purpose video and helped in increasing brand awareness. Endorsed the brand name through participation in photo shoots and brand awareness campaigns.
Indian Society for Technical Education, NITK Chapter, assists and contributes to the production and development of top quality professional engineers. As a member of the CREDIT SIG (Student Interest Group), I was focused on promoting the brand name of the club and organized both technical and non-technical events on business and finance, interpersonal skills, etc. for over 800 students as part of ISTE's Team.