Istanbul, Istanbul, Türkiye
Marketing doesn't work without both creativity and strategy, and that's exactly where I live. I'm a final-year New Media & Communication student with a double major in Advertising at Istanbul Bilgi University. Currently gaining real-world experience in content marketing and social media while completing my degree.
- Manage Lonjevite's social media platforms, developing content strategy and campaign planning aligned with brand identity and audience growth goals - Lead influencer and creator outreach and collaboration management, briefing creators and developing UGC campaigns to drive authentic, organic content - Track and report on key performance metrics including reach, impressions, engagement rate, and follower growth to continuously optimise content output - Manage the brand's community of practice members, fostering engagement and supporting strategic community initiatives
- Researched and analyzed emerging trends across Instagram, TikTok, and digital media, adapting insights for the agency's brand clients - Conducted competitor analysis and compiled social media performance reports, tracking engagement, reach, and content effectiveness
- Secured and managed corporate sponsorships for university marketing events by prospecting brands, preparing pitch decks, and leading outreach negotiations - Built and maintained relationships with external brand partners and stakeholders, developing strong communication and B2B partnership skills