Aimee Lim

Art Director & UI/UX Designer at iHeart Media

New York, New York, United States

About

Design is intelligence made visible. Hi! My name is Aimee! I am a UX/UI Designer based in New York City. Currently I am a full time employee for iHeart Media, managing the design deliverables for four different B2B software and service companies on a national and global scale. My experiences encompass a wide range of projects including UX/UI, digital design, print design, branding, packaging, environmental design and advertising. I recently completed a UX design course at General Assembly to gain formal training on some of the things I am doing now and would like to pursue. Besides my design and art skills there is a lot that makes me who I am. I love people and doing new things together, figuring out new ways to repurpose items and material and like staying active. I am always open to new creative endeavors. If you are interested in working with me please email me and I will get back to you ASAP. Thanks!

Experience

  • iHeartMedia (20 yrs 4 mos)
    • Art Director & UI/UX
      Nov 2015 - Present · 10 yrs 8 mos

      • Responsible for managing the brand, design deliverables (both digital and print) for 4 different subsidiaries of iHeartMedia on a national and global scale • Work with product managers and developers on the UI/UX for multiple B2B and internal web applications that allow clients such as radio stations, record labels and listeners to make use of data & get alerts, employees to have a more efficient workflow and eliminate backlog • Put together a case study for the content strategy of a new company website • Lead design through the entire product lifecycle, from conceptualization and design iteration to user research and completion which includes ideation, wireframes, high-fidelity mockups to present to stakeholders • Design responsive websites, homepages and microsites with a team of product managers, copy writers and developers • Conceptualize and create campaigns for new and existing products and services as well as carry the designs out to print and digital ads, sales collateral, tradeshow booths and websites

    • Senior Designer
      Dec 2009 - Oct 2015 · 5 yrs 11 mos

      • Maintain the look and feel of each brand, as well as its products & services on both digital and print mediums • Responsible for the design assets and layout of company websites • Propose, pitch and rebrand the top company products into a cohesive family/suite • Partner with the VP of marketing to conceptualize new ad campaigns and print materials for tradeshows such as swag, flyers, sales material and tradeshow booths • Translate raw data into infographics, visual charts and presentations

    • Junior Designer
      Mar 2006 - Dec 2009 · 3 yrs 10 mos

      • Design new campaigns for the main software products and services • Responsible for large display graphics and exhibits for national and international shows • Create all print collateral including brochures, flyers, CD packages, advertisements • Compose all files for print production

  • Graphic Artist at Sony Music Entertainment
    2005 - 2006 · 1 yr

    • Coordinate with art directors and product managers on multiple daily projects designing posters, print ads, web ads, in-store promotional materials and editing CD packages in a fast-paced environment • Design CD packages under the direction of the design directors • Compose all files for print production

  • Freelance Graphic Designer at Byne Graphics
    2004 - 2006 · 2 yrs

    • Meet with clients to dicuss project objectives • Design for a variety of client projects such as ad layouts, magazine layouts, brochures, packaging, newsletters and corporate identities