Ahu Dal

About

Highly accomplished marketing and media professional with 10+ years of experience driving impactful FMCG campaigns at leading agencies. Proven ability to build strong client relationships and lead high-performing teams. Passionate about staying ahead of industry trends and delivering exceptional results. Experience in ROI and business results focused media planning, segmentation, 360° media strategy and project management. Specializing in Level 5 Leadership, team structure design, coaching, and the importance of EQ in effective leadership.

Experience

• OMD Turkey (5 yrs 4 mos)
  • Client Success Partner
    Jun 2025 - Present · 1 yr 1 mo

  • Business Lead
    Mar 2021 - Jun 2025 · 4 yrs 4 mos

• University Lecturer at Kadir Has University
  Feb 2026 - Present · 5 mos

  Media Planning & Strategy

• Mindshare (6 yrs 4 mos)
  • Business Director
    Sep 2016 - Mar 2021 · 4 yrs 7 mos

  • Strategy and Research Manager
    Dec 2014 - Sep 2016 · 1 yr 10 mos

• Strategy Supervisor at People Initiative
  Jan 2014 - Dec 2014 · 1 yr

• Product Specialist at Sony
  Jul 2012 - Jan 2014 · 1 yr 7 mos

  • Online content management of DIME (Digital Imaging- Camera, Camcorder, Action Cam, Lens) products for the website of whole European countries, Turkey and Russia. • Account Management – Line-ups, surveys and promotions on web working with Sony Europe Product Managers in UK, Tokyo, E-Commerce team in Belgium and European sales companies. • SEO Implementation Project Management since January 2013. • IFA & CES product launches working parallel with Creative Agency, SEO Agency and Product Managers in UK.