Istanbul, Türkiye
Creative and Results-driven Account Director with a proven track record of driving success in diverse industries. I have more than 15 years of experience in leading high-performing teams and delivering exceptional client service. I am recognized for strategic thinking, effective communication, and a passion for achieving business objectives. I am always open to connecting and collaborating with other professionals who share my vision and passion for creating outstanding marketing experiences. Please feel free to reach out and connect with me.
Account lead on Bahrain International Airport, Bahrain Airport Company, Gulf Air Group, Gulf Air and Raya Financing overseeing the Account Management, Strategy, Creative and Social Media teams.
Account lead on Burgan Bank Kuwait, Subway and Touristic enterprises company overseeing the Account Management, Strategy, Creative and Social Media teams •Lead a wide range of multi-channel projects from onset to launch. •Led cross-functional teams in developing and implementing comprehensive advertising strategies. •Cultivate and maintain strong client relationships, serving as the primary point of contact for strategic discussions, campaign updates, and resolving issues. •Monitor campaign performance and analyze data to measure effectiveness, identify areas for improvement, and provide actionable recommendations.
Collaborating with the team to craft innovative video solutions, ensuring each project is strategically aligned with client objectives and industry trends. From concept development to final execution, I focus on delivering impactful, AI-driven storytelling that enhances audience engagement.
Leading the digital and integrated advertising campaigns for Ooredoo Telecom Kuwait, Commercial Bank of Kuwait, and AlShaya Group Ecommerce for Debenhams.
Leading the agency transformation, providing integrated solutions that cover all requests for key clients, including Ford, Lincoln, Commercial Bank of Kuwait, and AlShaya Group's Ecommerce for H&M and Footlocker.
Led the digital and integrated advertising campaigns for Ooredoo Telecom Kuwait, Commercial Bank of Kuwait, AlShaya Group E-commerce for Debenhams •Orchestrated the launch of new products for Ooredoo Kuwait, including revamping the product positioning and branding for the Prepaid segment, designing a new portal for the online store with enhanced UX/UI designs for the Mobile App, and executing a major campaign to promote the home internet experience. This campaign was recognized for its effectiveness at the 2021 MENA Effie Awards, winning two prizes: Silver and Bronze. •Oversaw the execution of multi-channel digital campaigns, including web and app advertising, social media, and retail digital display advertising. •Conducted in-depth market research and competitive analysis to identify target audiences, industry trends, and opportunities for growth.
Leading the agency transformation, by providing integrated solutions that cover all requests for key clients, including Ford, Lincoln, Commercial Bank of Kuwait, AlShaya Group's Ecommerce for H&M and Footlocker. •Handling 360 campaigns from creative concept to production. •Orchestrated the launch of the new Ford Expedition SUV in Kuwait, including photo shoots and TVC film series, to position it in the competitive SUV market. This campaign was recognized for its effectiveness at the 2021 MENA Effie Awards, winning the Bronze Effie. •Led the design of new websites for H&M and Footlocker's online stores in MENA and executed major campaigns for CBK Bank.
The third user group in Egypt and the Middle East region. I managed it, built its website and invited my friends, artists and designers to join us because we offered software raffles every 6 months and big discounts for Adobe User Group members. The group grew to be the first group in Egypt with more 1K fans on Facebook, many followers on twitter and YouTube channel. I organized events for the Adobe User Group to take advantage of Adobe’s integrated design and productive tools, helping them produce their best work in the studio or in the field.
- Conduct online or live seminars, workshops, or other training for communities to help participants become more aware of Adobe technology tools, solutions and services. - Write and contribute articles about Adobe technology. http://www.adobe.com/communities/professionals