Kolkata, West Bengal, India
As a Senior Analyst, CXO Reporting and Operations, I transform data into actionable insights to optimize sales performance and drive growth. With expertise in sales analytics , forecasting , and process optimization , I collaborate with sales and leadership teams to streamline operations and align strategies with revenue goals. I help organizations enhance efficiency, scale effectively, and make data-driven decisions.
Leading Reporting and Data Operations reporting to the Chief Transformation Officer Building Data architecture that powers organisations transformation journey
Executive Reporting: Designed and delivered high-level Board Decks, highlighting revenue performance, sales pipeline trends, and competitive insights. My presentations helped the CRO and executive team assess key business metrics, set priorities, and make data-driven decisions. Sales Insights & Performance Analytics: Collaborated with cross-functional teams to analyze sales data and market trends, providing actionable insights to optimize sales strategies, processes, and account prioritization. Developed key performance metrics and introduced leading indicators to track and improve team performance. Revenue Strategy Alignment: Supported in refining revenue strategies, including territory management, sales forecasting, and pricing optimization. Provided ongoing analysis of sales performance to identify growth opportunities and areas for improvement. Cross-Functional Collaboration: Worked with the CRO Engagement Director to act as a liaison between CRO and other departments to ensure alignment on key revenue targets. Led discussions to resolve bottlenecks in the sales process, improving sales velocity and conversion rates. Dashboard & Reporting Optimization : Developed automated dashboards to track key sales and revenue metrics, significantly reducing manual reporting time. Delivered real-time data to the leadership team, enabling data-driven decisions and performance insights, which were presented during Quarterly Business Review meetings. Impact Award : Received the prestigious Impact Award from the Chief Revenue Officer (CRO) for exceptional contributions to team performance and strategic initiatives.
Inside Sales Insights & Performance Analytics : Developed a lead prioritization framework to improve conversion rates and streamline the sales pipeline. Supported Weekly Business Review reporting, providing insights to drive team performance and data- driven decisions. Dashboard & Reporting Optimisation: Played an instrumental role in developing customized Salesforce dashboards and reports, enhancing visibility and performance tracking for Inside Sales Leadership. Performance Recognition : Awarded "Highflyer of the Quarter" for consistently exceeding performance targets and delivering impactful results. New Hire Recognition : Recognized as "Fresher of the Year" for exceptional performance, quick learning, and effective contribution during the first year of employment.
Joined the Strategy and Operations team as a Marketing Operations Analyst - Supported Americas, EMEA and APJ with the Marketing Metrics such as MQLs, Contact Engagement, Discovery Calls etc - Development and Presentation of Weekly Business Review Reports for all the market segments to the stakeholders and CMO. This helped the team to identify the leading and lagging indicators for a specific segment. Identification of a weekly basis helped the team to take faster decisions and improve the business. - Managed a team of 3 each for each segment Americas EMEA and APJ
Content Creation - Worked on Creating content for Website Launch - Worked in Wordpress to update developed content in the website - Used HTML and CSS to view the content in proper alignment Experiential Marketing - Worked to develop transcripts for the biggest experiential event - Radiance - Worked to update all the guest sessions and CEO keynote on the websites to generate leads from the websites - Worked with a team of 5 to maintain content in the website
Training on the following: Understand the various Marketing Strategies as follows to provide insights - Demand generation - Account Based Marketing - Social Media Campaign - Online Marketing - SEO Optimisation - Experiential Marketing Sales - Understand the Sales process such as discovery calls, demo calls, product demo, identification of champion, order creation, product deployment - Understand Sales metrics to provide accurate analysis - Attainment, Leading Indicators, Fiscal Year Planning, Headcount Mapping