Madrid, Community of Madrid, Spain
As a Renewal Specialist at Liferay, I focus on managing and optimizing the contract renewal lifecycle with a clear goal: to deliver a seamless, transparent, and value-driven experience for our customers. I operate at the intersection of customer success, sales, and operations—ensuring not only continuity of service, but also strengthening long-term relationships. I analyze renewal data, identify opportunities, and collaborate cross-functionally to secure successful outcomes that align with both client needs and company objectives. I’m motivated by working in a purpose-driven tech environment like Liferay, where digital transformation meets open-source innovation—and where every client touchpoint is a chance to build trust and long-term value.
- Directly responsible for renewal contract opportunities, revenue, and renewal rates for assigned book of business in Spain and Portugal. - Ensuring timely and detail-oriented handling of subscription renewals to maximize customer retention and satisfaction. - Partnering cross-functionally with Account Executives, Channel Account Managers, and Regional Sales Leaders to secure successful renewal outcomes. - Increasing average contract value and multi-year agreement mix through strategic negotiation and customer engagement. - Managing all operational tasks related to the renewals process, including administration, paperwork, and proactive customer communications. - Providing accurate weekly and monthly reports on sales activities, forecasts, and pipeline status using Salesforce and internal tools. - Independently assessing issues and implementing effective solutions to support business continuity. - Demonstrating strong time management and communication skills to maintain and grow customer relationships.
- Recognized as Top Performer 2024 for outstanding monthly and annual achievements. - Developing delivery plans to enhance customer experience, product adoption, and overall satisfaction. - Identifying upselling and cross-selling opportunities to drive revenue growth. - Increasing customer value through advocacy, loyalty, and exceptional service. - Representing customer needs in the ongoing development of products and features. - Communicating customer feedback to drive continuous improvement. - Building strong, trust-based, long-term client relationships. - Driving account growth and exceeding expansion objectives. - Leading onboarding and projects, addressing customer needs, challenges, and expectations. - Promoting Doofinder’s tools to maximize adoption and value realization. - Proactively identifying and mitigating risks to prevent churn and ensure account stability. - Ensuring high customer satisfaction and loyalty through exceptional service delivery. - Training new team members in sales, retention strategies, and platform utilization.
- Strategic Sales Execution: Develop and execute sales strategies to surpass targets. - Conduct research to identify potential clients, utilizing various tools and resources to generate leads. - Cultivate strong relationships with key decision-makers within target accounts, understanding their needs and effectively communicating the value of our e-commerce SaaS solutions. - Collaborate with marketing and customer success teams to ensure client satisfaction and retention. - Create and deliver engaging presentations and proposals that showcase the benefits of our solutions. - Negotiate contracts and pricing agreements to successfully close sales deals. - Manage the sales pipeline, accurately forecasting revenue and providing regular updates to management. - Conduct product demos for clients, showcasing the features and benefits of our solutions. - Attend industry conferences and events to generate leads and build relationships with potential customers.
- Provide excellent service to ensure high levels of customer satisfaction. - Motivate the sales team to meet sales targets by training and mentoring staff. - Create business strategies to attract new customers, expand store traffic and improve profitability. - Hire, train and supervise new staff. - Respond to customer complaints and concerns in a professional manner. - Ensure compliance in store with health and safety regulations. - Develop and organize promotional material and in-store displays. - Prepare detailed reports on purchasing trends, customer requirements and benefits. - Monitor inventory levels and order new items.
- Customer analysis to improve sales KPIs . - Trend sales analysis and forecast customer sales. - VIP and celebrities clients relationship management. - Team management (holidays, rotas, administrative tasks, accounting and security).
- Sales management in B2B and B2C channels. - Development of marketing strategies: Consumer analysis and market trends. - Product design to meet customer expectations. - Implementation of sales techniques to improve customer service and visual merchandising . - Representative at furniture fairs in Spain (Intergift in Madrid) and in France (Maison & Objet in Paris). - Recognition as employee of the year 2018.