Adriana Sola Relat

PR, Sales, Marketing, CRM & Data analysis | Luxury & Experience

Greater Madrid Metropolitan Area

About

Experience

  • CRM Specialist and Pink Car Program at Mary Kay Global
    Feb 2025 - Present · 1 yr 5 mos

    CRM management and giving support to the sales force by tracking performance, identifying growth opportunities, and implementing strategies that drive business growth. I perform advanced data analysis using Excel, Cognos, Power BI, and other tools to generate insights and guide decision-making. Email and SMS activation marketing through Marketing Cloud. I also lead forecasting processes and manage the Pink Car Program in collaboration with the Finance team, ensuring its effective execution and the achievement of strategic objectives. Understanding of ITIL 4 and systems

  • EF Education First (Madrid, Community of Madrid, Spain)
    • Program Team Leader
      Jun 2024 - Mar 2025 · 10 mos

      CRM Advisor - Salesforce Advisor - Team Management - Senior Sales - Leading Events for Power Branding - Organising B2C Events - PR - Market growth - Smashing Sales Targets - Training and motivating the team - Reporting directly to Sales Director

    • Program Consultant
      Jan 2024 - Mar 2025 · 1 yr 3 mos

      Best Seller in Spain for the best year ever.

    • Program Coordinator
      Jan 2023 - Jan 2024 · 1 yr 1 mo

      Best seller in Spain. CRM Management. Handleling Salesforce as a CRM tool for Lead Scoring. Converting Inquiries to Opportunities and Opportunities to Bookings. Database exported from Power BI for sales strategies and performance analysis. Marketing campaigns follow-up and tracking. Extracting client insights for sales and marketing strategies. Driving clienteling excellence. Monthly checking conversion rates. Organising, coordinating and presenting weekly Webinars with a B2C strategy. Meeting with potential clients for a sales-oriented objective. Monthly competitor analysis and market research.

  • Digital Marketing Graduate - Schwarzkopf Professional Western Europe at Henkel
    Aug 2021 - Aug 2022 · 1 yr 1 mo

    Beauty Care Industry - In charge of all the digital related topics in all the brands of Schwarzkopf Professional in all the Western Europe region - Developing management skills by being the reflection of the Digital International Team for the Western European local markets - Supporting in all the Digital Campaigns - Creating Tik Tok communities - Initiating in Power BI and MadTech - Developing EC traffic, NCA and UGC digital campaigns - evaluating annual media budgets from countries - Sustainability-driven trends

  • Marketing And Public Relations Assistant at Bulgari
    Jan 2021 - Jun 2021 · 6 mos

    Acting as a consultant in the hotel brand division for PR & Marketing. Assisting and reporting directly to the Bvlgari Maketing Manager. Following Bvlgari standards & guidelines - Media Coverage & Press Clippings – Website Updates & Amendments – High Jewellery & Bvlgari Events – Promotional Events – Arabic & International Weddings / Anniversaries – Photo shootings – Influencer Marketing: analysis and research of celebrities for the brand through Influencity – Brand Awareness – Media Relations - Liaising with purchasing - Corporate Bvlgari templates

  • Human Resources Intern - Corporate Recruitment Team at Grifols
    May 2019 - Sep 2019 · 5 mos

    My team and I are in charge of developing a wide range of projects in order to improve Employer Branding and innovation tools for Grifols. My role consists on benchmarking and analyzing the market in detail to make sure we make the right decision! Our objective is to keep the HR department of the company updated. Some of my day to day tasks include Excel domain by analyzing databases, contacting with suppliers, and attending to events representing Grifols. My team also has the responsibility to recruit the best talent and therefore my role is to help with the projects related to Talent Acquisition through metrics and analytics, recruitment, employer branding and candidate relationship management.