Adriana Flores

Mentor of Problem Solvers | Developing leaders and entrepreneurs under pressure who deliver real results | CEO Garota Voa | Advisor | C-Level As A Service

Curitiba, Paraná, Brazil

About

Leaders aren't paid to explain problems. 𝗧𝗵𝗲𝘆'𝗿𝗲 𝗽𝗮𝗶𝗱 𝘁𝗼 𝘀𝗼𝗹𝘃𝗲 𝘁𝗵𝗲𝗺. Yet, many experienced leaders and competent entrepreneurs get stuck exactly where it matters most: in decision-making and execution. The pressure mounts. Clarity diminishes. And the results don't come as quickly as they should. If you've ever found yourself in this scenario, you know what I'm talking about: • Delayed decisions • Diffuse priorities • Inconsistent execution • Constant feeling of always reacting, never truly leading • Feeling that everything depends on you, and that the team isn't progressing I work precisely on these points. I am a 𝗠𝗲𝗻𝘁𝗼𝗿 𝗼𝗳 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 𝗦𝗼𝗹𝘃𝗲𝗿𝘀. Partner of critical thinking. I develop leaders and entrepreneurs to execute with clarity, make decisions with confidence, and generate real business results, especially under pressure. I work on three levels: → Clarity: Defining the right problem and taking responsibility → Decision: Choosing confidently and moving forward even under uncertainty → Execution: Structuring, implementing, and getting the team to deliver This process integrates: Strategic clarity, problem solving mindset, creative confidence, decision making, structured execution, and developing teams that execute. Based on science and with practical application to real world problems. My career path includes positions such as COO at Água de Coco, Board Advisor at Circular Brain, Head of Digital Business at JCC, Executive Superintendent at JCC and BRMalls, and Director of Product Development at Positivo Tecnologia — always focused on execution, transformation, and results. In addition, I was a member of the investment committee and screening leader at BR Angels, personally investing in 14 startups. Today I am the CEO of Garota Voa, working as a Mentor and C-Level as a Service, supporting individuals and companies during critical decision-making and execution moments. If you need to break out of stagnation and get back to consistently delivering results, 𝘀𝗲𝗻𝗱 𝗺𝗲 𝗮 𝗺𝗲𝘀𝘀𝗮𝗴𝗲.

Experience

  • Founder & CEO at Garota Voa
    May 2023 - Present · 3 yrs 2 mos

    Garota Voa is a platform for developing executive leaders and transforming operations. We develop leaders and entrepreneurs to overcome stagnation and start generating real results, with clarity, structure, and consistency. Our work takes place on two levels: → Leadership Development (1:1 Mentoring, Group Mentoring, Lectures, Knowledge Platform) → Direct Operations Support (C-Level as a Service)

  • Chief Operations Officer - COO at Água de Coco
    Jun 2024 - Feb 2025 · 9 mos

    Leader of the administrative/financial areas, business intelligence, customer service, IT, industry, purchasing and logistics, in addition to being a member of the finance and tax committees and actively participating in Advisory Board meetings.

  • Board Advisor at Circular Brain
    Oct 2021 - Jun 2024 · 2 yrs 9 mos

    Circular Brain is a B2B scaleup, dedicated to circular economy and e-waste mitigation.

  • Associate | Investment Committee Member at BR Angels
    Sep 2020 - May 2024 · 3 yrs 9 mos

    BR Angels is an angel investor association. As a sales and growth mentor, I used to talk to startup founders in a weekly basis. I led the screening squad for startups candidates to investment from the segments retailtech, martech, adtech, hrtech, healthtech, sportstech and biotech. During this time, I analyzed more than 3,000 pitches and personally invested in 14 startups.

  • JCC - Jereissati Centros Comerciais S/A (5 yrs 2 mos)
    • Head of Digital Business
      Oct 2020 - Sep 2021 · 1 yr

      I led this digital transformation project, helping the company to generate value to the malls and partners through AI and big data.

    • Executive Superintendent
      Aug 2016 - Sep 2021 · 5 yrs 2 mos

      As the leader of the business unit Shopping Bosque dos Ipês, I managed the P&L results and led sales, marketing, operations and finances teams.