London, England, United Kingdom
Events professional with 20 years of experience in international Music, Sports, and Cultural Events, Exhibitions, and Trade Shows. Owner of 3 LinkedIn groups with a combined network of +230k members. The UK Travel Industry (+70k) https://www.linkedin.com/groups/2013171/ Online Travel and Tourism (160k) https://www.linkedin.com/groups/78536/ London News and Events (2k) https://www.linkedin.com/groups/12994349/ Brand, Marketing and Partnerships Consultant specialising in Travel & Tourism.
The annual London Parade is a turn-of-year tradition that has helped to raise over Β£2.5m for charities. We have parade participation, partnerships, and sponsorship opportunities available. Please email me to request our media deck π§ [email protected] π 1st of January 2026 π¨βπ©βπ§βπ¦ Family-friendly π Free! β³ +50 million Global TV audience β³ 500,000 street spectators β³ 10,000 participants β³+27 nations β³ 2-mile parade β³1-GREAT event π₯ London Parade β¨ Parade route Green Park - Piccadilly Circus - Regents Street and St James's - Pall Mall - Trafalgar Square - Whitehall - Houses of Parliment
I took the opportunity during the lockdown to study and complete a Diploma in Law, Politics, and International Relations.
During the first year of the pandemic, I worked for a Biohazard Cleaning Contractor within the NHS and Health Sector. They were industry leaders in deploying antimicrobial surface protection solutions. This prevented the spread of COVID-19 on surfaces, enabling facilities to remain operational, and reducing the spread of the virus.
Sales Director for an Outdoor Advertising company, specialising in the sale of Sponsorships and Media Advertising at Music, Sporting, and Cultural Events. I worked on many live events; some notable highlights include: β’ The Royal Wedding of Prince Harry and Meghan Markle at Windsor Castle β’ Spice Girls Live Music Tour β’ Kylie Minogue Golden Global Tour β’ The Notting Hill Carnival (Europeβs largest festival) β’ The X Factor Live Music Tour β’ LNYDP - London's New Year's Day Parade β’ The Football and Rugby World Cups β’ Wimbledon Tennis β’ The Grand Prix and The Superbike World Championships. During this time, I secured sales with Marketing Directors, and CEOs and built client relationships with global brands. I coordinated with Event Partners and Operations Directors to ensure event success. Markets included the UK, EMEA, and North America.