Orange Grove, Gauteng, South Africa
Marketing Strategist Implementation of approved strategies In-store promotions and activations within the Retail sector of existing and qualified new customers Generate New Business/Sales Selling: Geyser Valves Targets: The purpose of the exercise was to generate new business. Create Awareness around our product. Evaluate customers buying patterns and express product value, FAB’s & USP New Business: Increased sales volumes after 3 months. Calls per day: x2 in-store promotions per day – Morning and afternoon.
Ensuring continuous growth and profitability of the company. Provide strategic advice to clients, law firms, call centres and debt management companies Developing relevant processes, structures and policies to manage the company effectively. Monitoring of operations, business practices and training programmes. Ensuring optimal productivity levels Continuous process evaluation and improvement Cost optimisation Ensuring brands image continually enhanced by good moral and ethical disciplines Ensure that all regulations concerning courier activities are adhered to country wide and in all courts Prospecting new clients Boardroom presentations to law firms (customers) Monthly reports updates and overviews to clients Selling: Specialised courier service Targets: R 1m pm turnover Targets achieved: Monthly target regularly Account Management New Business: Continually sourcing new business
Develop new client base by cold canvassing Maintain and grow existing client base Working to strict deadlines Meet monthly targets Meeting with existing and prospective new clients on a daily basis Collate and route advertising campaigns regionally and nationally Accompany clients on regional and national road trips Accessing current ad campaigns Compile and present detailed campaign reports Compile weekly/monthly sales reports and strategy plans Provide on-going excellent customer service Working closely with directors on current and future ad campaigns and marketing and sales strategies Continually examine existing sales activities and methods, implement changes and improvements to differentiate company’s offerings from competitors and maintain market leading status. Prepare and complete presentations and proposals, including technical and commercial aspects, for presentation and submission to prospective clients. Selling: Above the line Advertising / Outdoor Billboards Targets: R 2m Annually Targets achieved: Monthly target achieved Account Management: New Business Development
Sell newspaper advertising in a competitive corporate and direct market. Developing a new client base through cold canvassing, and expanding the existing. Work to a number of variable but strict deadlines. Meet monthly sales targets. Compile & present advertising proposals. Collate & route advertising campaigns regionally and nationally. Compile and present detailed ad campaign reports to clients – internally, media houses, creative departments & clients direct. Compile weekly sales reports & strategy plans. Provide excellent customer service.