Adam Elias

Director of Sales at Softchoice

Toronto, Ontario, Canada

About

I am a dynamic, insightful and energetic professional. I enjoy being a part of a great team, but also am able to work and succeed as an individual. A true passion for the tech industry, focused on delivering thought leadership to customers on new emerging trends in the IT world.

Experience

  • Softchoice (10 yrs 9 mos)
    • Director, Territory Sales
      Jan 2025 - Present · 1 yr 7 mos

    • Sr. Territory Sales Leader- Ontario
      Jan 2023 - Jan 2025 · 2 yrs 1 mo

    • Sr. Territory Sales Leader- Retention & Diversification
      Apr 2022 - Dec 2022 · 9 mos

  • Oliver & Bonacini Restaurants (3 yrs 2 mos)
    • Manager
      Aug 2013 - Jun 2015 · 1 yr 11 mos

      • Successes include: Creating of numerous cocktail menus, staff sales incentives to drive sales, construct training seminar programs for team growth and performing monthly reviews on team members. • Accountable for day to day operations of the restaurant including, staffing, cost controls, staff training, budgeting, administration and active floor management. • Trained in menu creation, cost controls, and marketing for promotions. • Build and maintain relationships with guests, suppliers, team members and corporate staff.

    • Senior Server / Supervisor
      May 2012 - Aug 2013 · 1 yr 4 mos

      • Act as a floor manager to aid team members with service recovery, flow of service and cohesive teamwork. • Responsible for busiest, most demanding serving sections, while maintain service excellence. • Ensure all other team members are accountable for their respective duties, ensuring they are fulfilled. • Create a seamless and positive guest experience through interaction and adherence to steps of service. • Assist in training new servers and server assistants to the high standards required by O & B. • Often responsible for service private dining room functions and events.

  • Receiver, Sales Associate at Staples
    Dec 2005 - Aug 2008 · 2 yrs 9 mos

    • Responsible for generating sales in the Technology and Business Supplies division. • Ensuring customer satisfaction levels are maintained and customers have an enjoyable shopping experience. • Receiving, maintaining and organizing all inventory shipped to the store. • Fully trained as cashier; worked to ensure customers had a swift checkout.