Jeddah, Makkah, Saudi Arabia
Visionary leader with over 30 years of experience in urban planning, real estate development, strategic planning, public service, and the education and industrial sectors. With a Ph.D. in Architecture from Georgia Tech, I have led transformative urban development projects focused on sustainable growth, innovative design, and economic resilience. My extensive experience in governmental advisory roles has allowed me to collaborate closely with mayors, municipalities, and development authorities to drive urban regeneration and infrastructure improvements aligned with national and community goals. As Deputy CEO for Technical Affairs at Aseer Development Authority (ASDA), I lead initiatives to enhance regional competitiveness, improve quality of life, and foster public-private partnerships. I also oversee the creation of regional, metropolitan, and local plans that promote sustainability, urban regeneration, and smart city integration. My work in strategic planning and urban design strengthens regional economies and ensures alignment with Saudi Arabia’s Vision 2030. In my advisory roles, I’ve driven policies that support infrastructure development, economic innovation, and regional competitiveness. My leadership in real estate development has allowed me to manage multi-billion SAR projects, ensuring urban expansion meets sustainability standards and national priorities. I’ve shaped policy and implementation frameworks that enhance city governance and streamline development authority operations. My academic experience complements my government work. I’ve served as Dean of the College of Engineering and IT at the University of Business and Technology (UBT) and the College of Business Administration (CBA), advancing engineering and technology education. As Chairman of Architecture and City and Regional Planning at KFUPM, I developed research and a curriculum focused on urban growth and sustainability. As a Researcher at Georgia Tech, I also deepened my expertise in urban planning and smart city initiatives. I have integrated modern living standards with sustainability and economic innovation throughout my career, contributing to smart growth strategies that build resilient cities prepared for future challenges. By blending theory with practical application, I ensure that the towns I help shape are competitive today and equipped for long-term growth.
🚩 As Dean of the College of Engineering and IT at UBT, I led the strategic direction and academic development of the engineering and IT programs, fostering innovation, academic excellence, and industry-relevant education. I worked closely with faculty and industry leaders to align curriculum development with modern engineering practices and technological advancements, preparing students to excel in a rapidly changing global landscape. ✴ Key Responsibilities: 🔹 Directed the academic strategy for the College of Engineering and IT, ensuring programs remained competitive and aligned with industry demands. 🔹 Led the curriculum development and enhancement of engineering and IT disciplines, integrating cutting-edge technology and sustainability principles. 🔹 Fostered collaboration between academia and industry, establishing partnerships that provided students with hands-on experience and access to leading industry professionals. 🔹 Managed the faculty development programs, promoting research, innovation, and continuous improvement in teaching methodologies. 🔹 Oversaw budgeting, resource allocation, and operational management to ensure organizational efficiency and academic success. ✴ Key Achievements: ✅ Elevated the college’s standing by integrating innovative educational technologies and fostering cross-disciplinary collaboration to enhance student outcomes. ✅ Established strategic partnerships with global tech and engineering firms, ensuring students received practical training and industry exposure. ✅ Improved student satisfaction and employability by aligning the curriculum with emerging technologies and industry needs.
🚩 As Deputy Minister for Technical Affairs, I led national strategies and initiatives to transform urban planning, municipal services, and housing projects across Saudi Arabia. I worked closely with senior government officials, municipalities, and urban development authorities to enhance city infrastructure , enhancimng the urban scene of cities, humanizing cities, improving qulity of life, and improve housing quality, ensuring alignment with the Kingdom's Vision 2030 goals. ✴ Key Responsibilities: 🔹 Spearheaded national urban planning policies and programs, focusing on sustainable city growth, housing development, and municipal innovation. 🔹 Directed the modernization and digital transformation of municipal services to improve operational efficiency and service delivery. 🔹 Led cross-functional teams in the development of large-scale urban infrastructure projects and housing initiatives, ensuring alignment with government regulations and community needs. 🔹 Fostered collaboration with municipalities and development authorities to enhance governance, implement regulatory frameworks, and improve project management. 🔹 Managed the implementation of smart city technologies, integrating sustainability principles into urban development and housing projects. ✴ Key Achievements: ✅ Drove the digital transformation of municipal services, improving efficiency and transparency across the Ministry. ✅ Led significant infrastructure and housing projects, significantly enhancing urban development and boosting housing availability in critical regions. ✅ Introduced sustainable urban planning initiatives that supported the Kingdom’s Vision 2030, focusing on enhancing city livability and long-term economic growth. subervised the prepation of 95 munuales for building regulation and guidance
• Advised on developing and implementing the Jeddah Strategic Master Plan and 4 years Action Plan, focusing on urban growth, infrastructure improvement, and sustainability. • Provided expert guidance on city planning, urban regeneration, and infrastructure projects to align with economic and environmental goals. • Conducted in-depth data analysis and research to support decision-making and prioritize key municipal initiatives.
• Directed the prepartion of the masterplan of the mega Mayasem mixed used devlopment with a 15 thousand residential units in North Obhor creekand obtaining the building permits from the municipality • Managed financial performance, budgeting, and revenue generation for long-term growth. • Fostered relationships with government entities, private sector partners, and international investors. • Led cross-functional teams in designing and managing mixed-use developments.