United States
-Grew a 100 rider, local event into a 600+ rider race pulling participants from 40+ states within 2 seasons -Secured sponsor support and coordinated promotions -Maintained social media platforms and website -Coordinated with government departments to secure appropriate permits and support from police, fire, roads, parks, and medical -Successfully bid and executed inaugural USA Cycling Gravel Nationals Championships https://www.robidouxrendezvous.com/
-Used a data-driven, consultative approach to consistently meet or exceed revenue targets, spiffs, and other incentive goals -Acted as a trusted industry and brand advisor to brick and mortar and online retailers of all sizes in Southern California, Hawaii, Arizona, and New Mexico -Coordinated onboarding of new Specialized retailers -Worked with retailers to modernize their business through inventory analysis, API tool implementation, and in-house data tool utilization -Maintained call and email schedule to drive add on sales and communicate brand updates -Coordinated with field sales representatives, sales management, and marketing to facilitate new product introductions, messaging, and distribution decisions
-Responsible for brand presence and book of business across Nebraska, Wyoming, South Dakota, North Dakota, and Northeast Iowa -Increased distribution by 8 new brick and mortar locations -Increased floor share and brand alignment through product education, business modernization, and sales analysis -Consistently met and exceeded revenue targets by maintaining consistent call and visit schedule to remain top of mind for accounts