Toronto, Ontario, Canada
My primary expertise is in Property and Lessors Risk, along with broader commercial accounts across industries like contracting, hospitality, and trucking. My approach is straightforward: pricing matters, but protection matters more. I focus on building policies that align with how a business actually operates, so when something goes wrong, there are no surprises. I manage the full insurance lifecycle; risk assessment, policy placement, endorsements, renewals, and everything in between. Clients stay with me because of the experience I bring and the trust I earn. My work also extends into Excess & Surplus (E&S) markets, where coverage becomes more nuanced and requires a deeper understanding of risk when standard markets aren’t enough. Outside of insurance, I’m an entrepreneur at heart. I built and ran my own nail studio, Nailology, where I developed a strong foundation in branding, client experience, and business operations; and this experience shapes how I show up every day. I think like a business owner, not just an advisor. I connect best with business owners, investors, and operators who value long-term protection and want their portfolios handled with strategy and care.
Manage a commercial book of business spanning property, Lessors Risk, contractor, and trucking accounts Handle full policy lifecycle: new submissions, renewals, endorsements, and cancellations across standard and E&S markets Conduct risk assessments and build coverage structures tailored to each client's exposure Consistently source competitive rates while ensuring clients carry appropriate limits and coverage
• Launched successful digital marketing campaigns that increased brand awareness, social media engagement, website traffic, and email marketing subscriptions. • Developed & maintained a marketing analytics dashboard that provided real-time insights into marketing performance. • Developed and maintained relationships with key customers and service providers, resulting in increased customer retention. • Developed and implemented a new service provider onboarding process that streamlined sign-up and reduced onboarding time. • Analyzed website and campaign performance data to identify opportunities for improvement. • Trained new employees on branch procedures, onboarding process, and customer service best practices, resulting in a reduction in training time. • Resolved complex customer complaints and inquiries in a timely manner, resulting in a substantial customer satisfaction rate.
• Delivered technical presentations and effectively communicated industry-specific information. • Conducted market research to identify emerging trends and competitors, enabling informed decision-making and proactive client engagement. • Analyzed customer data to identify opportunities for product improvement and development. • Negotiated and managed relationships with external vendors and agencies, leading to a significant reduction in marketing spend. • Created partnership opportunities and organized promotional events. • Designed and distributed giveaways to enhance PR efforts. • Provided critical insights and recommendations to optimize marketing performance and campaign effectiveness.