Milan, Lombardy, Italy
My professional journey has equipped me with strong expertise in media, pr, performance measurement etc. and sharpened through impactful roles at Gucci and Campari Group. I am motivated by opportunities to contribute to innovative strategies and solutions in marketing!
• Developed comprehensive reports visualizing data insights, enhancing decision-making processes. • Conducted competitive analysis to refine marketing strategies, boosting brand visibility. • Implemented SEO and SEM strategies, resulting in a significant increase in website traffic.
• Supported the development and execution of social media plans and marketing schedules for Vera Wang. • Analyzed campaign performance metrics to derive actionable insights, enhancing social media strategies. • Collaborated with partners to foster valuable collaborations, strengthening brand presence. • Created engaging copy for blogs and social media, driving audience engagement and brand loyalty.
• Supported Findus Account’s CMS and social media initiatives, enhancing online presence. • Assisted in project management decisions, contributing to strategic campaign planning. • Analyzed social data metrics, optimizing engagement and click-through rates for improved performance.