Dr. Björn Stapelfeldt

CEO, Smartfit & Radlabor

Greater Freiburg Area

About

>> Developing and promoting technology based products that perfectly serve customers needs with a strong focus on the sports and bicycle industry. >> Business development for bicycle industry and retailers who have to meet the challenge of digitalization in customer relations and sales.

Experience

  • CEO at Smartfit - Find Your Size
    Jan 2015 - Present · 11 yrs 6 mos

    - solutions for personalised bike sales (e-commerce & in-store) - bike online sizing for e-commerce plattforms - bike sizing & fitting solutions for retailers

  • CEO at Radlabor GmbH
    Jul 2007 - Present · 19 yrs

    - test, training & bikefitting for customers - consulting for urban bike mobility for all kind of business units and organizations

  • start-up consultant at Albert-Ludwigs-Universität Freiburg im Breisgau
    Oct 2013 - Mar 2016 · 2 yrs 6 mos

    - entrepreneurship coaching for reaserchers and students - innovation management - business devolopment - value proposition design

  • Head Of Research And Development at Albert-Ludwigs-Universität Freiburg im Breisgau
    Apr 1998 - Mar 2013 · 15 yrs

    Head of Research and Development at Department of Sport and Sports Science, Cycling Lab - Biomechanical studies - development of sensor based products and testing procedures - development of algorithm based data analysis