Maidi Tsiu (Molefe)

Senior Manager:Partnership Growth | Commercial Lead | Market Expansion | Senior Channel Manager | Mass Market Growth, Informal Trade & Indirect Distribution | Telecoms & Digital Services

City of Johannesburg, Gauteng, South Africa

About

At Multichoice, strategic partnerships and relationship management are the cornerstones of my role as Senior Manager. With a focus on partnership strategy development, my work involves aligning growth initiatives with company objectives and leading market analysis to pinpoint emerging trends. My recent achievements include establishing and nurturing valuable relationships with OEMs, tech companies, telcos, and retail partners. Collaboration with internal teams has been pivotal in crafting compelling value propositions for partners and customers alike. This has involved orchestrating strategic joint ventures and product integrations, leveraging skills in strategic communications and customer experience. My approach consistently aims to drive partnership performance, underscored by a commitment to revenue targets and customer acquisition. My career has also focused on mass and middle-market growth, with hands-on experience designing and executing indirect channel strategies, retail and voucher-based distribution models, and on-the-ground activations in townships and taxi-rank environments. I have worked closely with field sales teams, promoters, and channel partners to translate national strategies into locally relevant execution that delivers measurable results.

Experience

  • Account Executive at Vodacom
    Jun 2026 - Present · 1 mo

    Leading strategic enterprise engagements with some of South Africa’s largest organisations, partnering with executive decision-makers to accelerate digital transformation through technology-led business solutions. Responsible for identifying growth opportunities, developing commercial strategies, and orchestrating complex solution sales across enterprise connectivity, cloud, cybersecurity, IoT, unified communications, and managed services. Working across multidisciplinary teams to deliver measurable business outcomes, strengthen long-term customer partnerships, and drive sustainable revenue growth.

  • Senior Manager: Partnership Growth at MultiChoice Group
    Oct 2023 - May 2026 · 2 yrs 8 mos

  • Chief Operations Officer at VSP
    Aug 2021 - Aug 2024 · 3 yrs 1 mo

  • Senior Growth & Partnerships Manager| Key Accounts Executive | Digital Product Owner at AKINGA VERTICAL SERVICE PROVIDER
    Aug 2021 - Oct 2023 · 2 yrs 3 mos

  • Senior Key Account Manager at Akinga VSP
    Jan 2023 - Aug 2023 · 8 mos

    Key Highlights: -Managed http://telkomplus.co.za/ and increased subscription revenues by 200%. -Launched Telkom's first loyalty program - Monate Instant Wins , which yielded 2mil active users within the first 2 months of launch.