Marc Lafleur

Founder @ Lafleur Wines | Tailored Wine Investment Solutions | Real Estate

Geneva, Geneva, Switzerland

About

I am the founder of Lafleur Wines, a Geneva-based family-owned wine merchant that offers a complete wine ecosystem. With over 15 years of experience in the wine industry, I help wine collectors, consumers, and investors access the finest wines of the world through direct estate allocations, brokerage services, and investment solutions. My core competencies are wine investment counselling, portfolio design and sourcing, cellar management, and private wine tastings. I also have strong skills in hospitality, communication, and social media marketing, which I use to promote our services and build lasting relationships with our clients. My mission is to provide a first-class service that combines passion, quality, and authenticity. I am always on the lookout for rising stars and outsiders that stand out for their respect of nature and quest for excellence.

Experience

  • Founder at Lafleur Wines
    Dec 2017 - Present · 8 yrs 8 mos

    🍷 Lafleur Wines specializes in creating secure and profitable fine wine portfolios, tailored to its clients' individual needs and lifestyle. Our three distinct management routes offer flexibility, security, and enjoyment tailored to every collector's preferences: ✅ In-Bond Storage : Ideal for long-term investors seeking capital preservation. Investors benefit from tax advantages, optimal storage conditions and security, ensuring wine collections mature perfectly over time. ✅ Duty Paid Storage in Switzerland : Perfect for Swiss collectors prioritizing accessibility and convenience. Collectors enjoy the flexibility of accessing their wines easily, stored under ideal conditions for both investment and personal enjoyment. ✅ Private Cellar Management: Tailored for homeowners with dedicated wine cellars, combining investment growth with personal pride. We bring our expertise to your home, ensuring your collection is both a joy and a wise investment. 👉 Our expert consultancy, strategic sourcing, and comprehensive management services are designed to build a wine portfolio that not only preserves capital but also provides the pleasure and pride of ownership. Lafleur Wines stands out for its personalized approach to wine investment, where your portfolio is as unique as your taste

  • Partner at RISSIM Real Estate
    May 2025 - Present · 1 yr 3 mos

  • Head Of Business Development at VintageCellar App
    Nov 2021 - Jun 2022 · 8 mos

    The Vintage Cellar App is a members only fine wine digital ecosystem offering a comprehensive set of services pertaining to reliable storage, cellar management or asset valuation. We provide access to the most sought-after wines through cutting-edge technology while offering to our community of privileged collectors a highly personalized service.

  • Trafigura (Geneva Area, Switzerland)
    • Office Manager
      Jul 2011 - Aug 2020 · 9 yrs 2 mos

      Managed the refurbishment of the company’s Geneva based headquarters. Uplifted the VIP salons into the modern age by combining luxury interior design with advanced audiovisual integration. Developed cross-sector procurement expertise, from telecommunications to hotel and corporate accommodation contracting. Implemented a global space management software.

    • Assistant to Office Manager
      Dec 2008 - Jun 2011 · 2 yrs 7 mos

      Introduced five-star hospitality standards within the commodities trading sector. Managed the company’s conference suite, offering white glove services around all business activities and events. Responsible for the selection of top end caterers and private chefs. Wine curation, wine pairing and wine cellar management.